Studije Međunarodnog Poslovnog Menadžmenta u Luksuznim Proizvodima

The luxury industry has doubled in size over the past 10 years, reflecting an increasingly global presence. Traditionally a sector associated with Europe, luxury brands are expanding into the markets of the fast-developing BRICS economies.

Asia in general, and China in particular, are now recognized as the biggest potential markets for luxury goods. Recent luxury brand sales clearly demonstrate that Asian consumers love luxury items. Luxury brands are now targeting the BRICS countries (Brazil, Russia, India, China and South Africa) to increase their growth rates, which is a clear indicator of bright prospects for the luxury business.

Managing companies operating in the Luxury Goods industry requires peculiar and specialized skills and knowledge that are usually not covered by traditional general management programs. Nowadays luxury brands require a new breed of managers, capable of managing both business, innovation and creative imperatives. The goal of the program is to ensure that participants develop a global vision of the luxury sector, some solid marketing and managerial abilities and the capacity to engage with innovation and creativity.

Do you have an international mindset, a specific interest for entering the retail luxury sectors (Cars, Fashion & Accessories, Watches & Jewellery) and an interest for acquiring managerial, entrepreneurial or marketing expertise in luxury business?

Are you a sales-oriented student willing to develop an international career in luxury distribution and/or do you want to set up a company in the luxury industry?

Then the Bachelor program International Business Management Studies in Luxury Goods is the right choice for you!

General

The program IBMS Luxury Goods Management is a broad education in terms of content and teaching methods. The first 11 quarters (terms) shall be mainly at school. An important part of these quarters is the (real-life) project which highlights a specific aspect of (international) business every term. Of course, all classes are in English. The program offers great opportunities if you are ambitious and you want to excel.

EuroPort Business School is a government-recognized and well-organised institute for higher education, which prepares international students for a successful future within a company. We use innovative methods and offer a high quality of education to students with ambition. The intense and condensed training modules have been designed in close cooperation with several companies.

We focus on individual guidance by professional teachers, who all have a solid background in everyday business practice. We continually verify the training contents we offer against current global developments. EPBS means excellence and quality, both of the high educational level and of all facilities and environmental factors. In order to guarantee the quality of our training, we expect our students to be driven and active. When you enrol at EPBS , we use a so-called intake assessment.

EuroPort Business School stresses its international character. Frontiers are fading because of increasing contacts abroad. Producers, suppliers and clients focus on opening to internationally larger target groups and markets. Doing business in China offers many possibilities. China is a continent with an average economic growth of 10%. EuroPort Business School has, besides locations in Amsterdam and Rotterdam also a cooperation with the Beijing Golden Orient campus in China. The campus in China enables to offer exchange programmes and projects within the educational programme of EuroPort Business School. Besides Beijing, China, EuroPort Business School is also located in Prague, Czechia.

Locations

Home to the second largest world port and airport, the Netherlands provides a gateway into Europe and the rest of the world. With its flat countryside, surrounded by water on almost all sides, the Netherlands has always been an innovating trading nation. The Netherlands has a lot to offer to international students: good housing possibilities, excellent availability of public transport, many diverse facilities in the areas of sports, arts and culture. EuroPort business School is situated in the two largest cities of the Netherlands: Rotterdam and Amsterdam .