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Sports are everywhere — a dedicated segment on the evening news, networks devoted to them, and restaurants with sports memorabilia from wall to wall. And that’s just the beginning. As thrilling as sitting courtside or near the 50-yard line is what goes on behind the scenes. Saint Mary’s sport management degree program prepares you for leadership roles in high school and collegiate athletics, and equips you to explore various careers in not just sport management, but entertainment and event management.

Accredited by the International Accreditation Council for Business Education (IACBE), the B.A. in Sport Management program helps you build a strong foundation in business such as accounting, digital and social media analytics, finance, management, and marketing. You’ll also gain an understanding of business practices unique to sports, event, and entertainment industries — scheduling, ticketing and operations, promotion, event facilities, and coordinating human and financial resources.

This major prepares students to enter a variety of careers in sport, entertainment and event management. Coursework emphasizes understanding business practices and the unique challenges associated with scheduling, promotion and coordination of physical and human resources in the sport, entertainment and event industries.

Program Highlights

There is more to the worlds of sport and entertainment than athletes, celebrities, and fans. Behind the scenes, managers are needed for everything from marketing and sales to facilities and operations. The sports management major provides you with a foundation in business and touches on the specifics of this unique industry.

Program Features

What Makes it Special:

• Fully accredited by the International Accreditation Council for Business Education (IACBE)
• Cooperative Education Program (work immersion experience)
• Dedicated, caring faculty with real-world experience
• Intercollegiate athletics, Club Sports, and intramural sports on campus
• State-of-the-art facility for business majors

Where You Are Matters

Saint Mary’s University of Minnesota is a private, nonprofit university. Our students’ success is the core of our concern.

Students choose Saint Mary’s for any number of reasons, among them: our welcoming community; our commitment to walking alongside each student, every step of the way; our intentional focus on practical, hands-on learning experiences; and our dedication to helping students form connections that will guide them in their post-graduate lives.

Our undergraduate, residential, liberal arts college offers 59 majors at our 450-acre Winona Campus. Convenient graduate, bachelor's completion, and certificate programs are offered at our Twin Cities and Winona campuses, Rochester or other regional locations, and online. We are mission-driven, committed to abandoning elitism, embracing respect, and being dedicated to every person. We are the university for students who are ready to grow and who know that with the right opportunities they can build the future they want.

It's Who Knows You

At the heart of Saint Mary’s are the people who get to know you. Faculty, staff, and your fellow students—all become allies on your educational journey. Here, in an intense give-and-take setting, each of us discovers just how much we can grow. You’ll find, in every one of our classrooms, a relationship-driven, person-centered education. Because we believe that everyone deserves the chance to make an impact. To achieve beyond expectations. To be known.

Saint Mary’s offers a transformational education. Whether our students are in Winona or Minneapolis or any location in the world, the experience is the same—through intense inquiry, we help students discover the truths in the world around us and the character within us. Learn more about the support we can offer to undergraduate and graduate students through our offices.

Student Right to Know

In accordance with federal law, current and prospective students and their parents have the right to know certain information about Saint Mary’s University of Minnesota including a variety of academic information, financial aid information, institutional information, and information on graduation rates, campus safety, and equity in athletics.

A Dynamic and Transformational Learning Community

Mission

Enriched by the Lasallian Catholic heritage, Saint Mary’s University of Minnesota awakens, nurtures, and empowers learners to ethical lives of service and leadership.

A Top-tier Vision

Grounded in its Lasallian Catholic identity, Saint Mary’s is a nationally ranked transformational and innovative university with a global footprint. Saint Mary’s graduates gain the advanced knowledge, skills, and critical thinking abilities necessary to be lifelong learners, successful workers, good neighbors, and ethical citizens that ensure Saint Mary’s standing as a well-known top-tier national university that prepares tomorrow’s leaders.