Бакалавр по международному управлению коммуникациями

If you want to envision communication strategies, create digital content, or become a persuasive copywriter, get your Bachelor’s degree in International Communication Management. You will also experiment with several foreign languages from Spanish, French, or German.

Four essential employment skills

All courses of this program contribute to four essential employment skills:

• Insight and strategy: you keep track of current trends in the broad field of communications while also figuring out how to turn organizational goals into a well-designed communication plan.
• Concept and creation: you create various communication products tailored to your target audience across multiple platforms, from text to video.
• Project design and planning: you develop effective communication strategies. As a project manager, you are in charge of the big picture, so you can coordinate your colleagues, instruct freelancers, and ensure you achieve your goals.
• Research and analysis: you formulate research questions, interview people, organize focus groups, measure and analyze and report on, for instance, the brand's image or the characteristics of how your target audience uses media.

Foreign languages and intercultural skills

Choosing International Communications Management is choosing additional foreign languages. The working language of the course is English, but apart from that, you can also opt for French, Spanish, or German. Written assignments or presentations will develop your language proficiencies and give you a strong command of the terminology used in communications.

Given that this field of study is open to international students, you will automatically absorb a lot of intercultural influences. You work on diverse cases and communication projects alongside students from around the globe. At the end of your three years, you will have gained a significant language boost and professional attitude, ideal for an aspiring communications professional.

Learn to innovate in a high-tech environment

In International Communication Management, we help you channel your creativity and drive into innovation. Our Media lab and Prototyping lab provides an inspiring setting where you can familiarise yourself with the latest technologies in communication and media. Prepare to experiment with augmented and virtual reality, eye tracking and artificial intelligence technology, 360° video, 3D printing, smart home devices, and voice assistants. By understanding these technologies, you will be a pioneer in new ways of communicating in your future workplace.

Get inspired by lecturers and guest speakers with an international background. Drawing on tons of practical experience, they will provide you with top theoretical insights. Most of them are firmly rooted in the professional field, and their extensive expertise will help you fine-tune your program per your main fields of interest.

Your specific talents and interests are what matter most to us, and we aim to develop them fully. Aside from courses that provide a broad basis, such as current events, economics, and psychology, you will get to personalize your program gradually. In the third year, you can opt for an expert profile and communication skills of your choice to steer your future career in the direction you want. Your efforts and expert profile will determine which doors you will open later.

At Artevelde UAS, we pride ourselves on our student-centred approach , which means that you will receive individual attention and guidance from our experienced faculty members . Our programmes offer a practical approach to learning, with a strong emphasis on hands-on experience and real-world projects that prepare you for your future career .

Located in the vibrant city of Ghent , Belgium , our campuses provide a truly international environment where students from all over the world can learn and grow together. Ghent is a dynamic and cosmopolitan city that offers a rich cultural heritage, diverse nightlife, and a bustling student community . With its stunning architecture, canals, and green spaces, Ghent is the perfect backdrop for a unique study experience .

5 reasons to study at Artevelde UAS!

When you study in Belgium, you are launching your career in the heart of Europe . A lot of global organisations have their headquarters in Belgium, and also the EU and NATO are located here. You will not only discover Belgium during your international stay. Major European cities like Paris, London, Berlin, and Amsterdam are only a few hours away. Ghent is one of the largest student cities in Belgium. The campuses are spread across the historical yet vibrant city. International experience : All of our programmes have an international focus, allowing you to gain a global perspective and develop cross-cultural competencies. Think of an internship abroad , a  study trip , an exchange semester programme , ... The world is your playground! Vibrant campus life : Our campuses are located close to the heart of Ghent, offering a dynamic and multicultural environment with a variety of cultural and social events that allow you to immerse yourself in the local community.