MS em Gestão de Mídia

The Media Management program provides full-time and part-time students with flexible opportunities to pursue and expand their career interests in the media industry.

This 32-credit interdisciplinary graduate program is designed for students who seek new or advanced opportunities in the various and expanding areas of the media industry, such as content distribution, news and entertainment programming, research, and analytics. Students complete courses in the Business School to learn or strengthen their knowledge about business fundamentals, including managerial strategy, economics, accounting, and marketing. At the same time, students take courses in the Department of Journalism and Media Management to apply business principles to media situations and evaluate critically how technological and regulatory trends, changing business models, emergent content applications, and new audience measurement techniques influence decision-making in media operations. Students can also customize their coursework by selecting electives in the School of Communication that best match their personal or career interests.

Our School of Communication combines academic excellence with contemporary relevance and global impact. As a global city, Miami serves as an exciting base for our programs, with connected campuses and programs worldwide to enrich the educational experience. We celebrate and appreciate diversity within our community, integral to our perspectives, purpose, and potential.

Understanding the significance of communication in our society, we aim to educate and inspire, through a culture of civility, building from diverse perspectives. Our vision engages academic and outreach programs that strengthen media credibility, creativity in production and research, with clarity and civility through communication.