Mestrado em Marketing Digital

The Master of Science program include two intensive seminars in professional development including pitching, CV development, professional communications and behavior, and application of academic theory to real world challenges.

The digital world continues to evolve, and along with it, new analysis methods and tools are being created. Now, more than ever, it is important to have an understanding of the power and reach of digital marketing. This Master of Science makes it possible for students to develop their understanding and skills using today’s marketing innovations while anticipating those of tomorrow.

Graduates from the Master of Science from the American Business School must complete a final professional research project or a corporate internship at the completion of their academic courses, providing exposure to the corporate world and building their professional skills and experience.

5 reasons to choose ABS Paris

International culture Multiculturalism in the spotlight Recognized diplomas International at the heart of our programs 100% in English

The American Business School of Paris offers a curriculum based on the American education system. The program admits French high school graduates and students who want to follow an international curriculum, International students who want to follow an American curriculum in Paris.

Benefit from the best American and French practices

Highly effective teaching methods “In partnership with U.S. universities, the American Business School Paris has adopted the American higher educational system, recognized worldwide. The business school combines interactive project-based teaching with an extra-curricular program that allows you to develop your personality, independence, and sense of initiative. To facilitate your transition into the workplace, the American Business School Paris has also adopted French best training practices: - internships - seminars - individual coaching Get the best of both worlds: join the American Business School of Paris!” Fady Fadel, Ph.D., Dean

Our Mission Statement

The American Business School of Paris aims to train its students to become future business leaders who think internationally, take initiatives and can work in multicultural teams. The school will continuously improve its academic standards and at the same time instill in the students' respect and tolerance for diversity, as well as a sense of social responsibility. The school will also encourage the students to apply ethical standards in all personal and professional decisions.