The MBA Global - Luxury Brand Management has been developed in close collaboration with companies in the luxury sector. Courses are reassessed and adjusted in line with prevailing economic and strategic issues – and those of the future.
It stands out by its wide content:
- It is a “Global” Luxury programme , training students in General Management and for all activities needed to succeed in these fields: Business Policy, Control and Financial matters, as well as Logistics and Supply Chain, to train candidates to become, in the medium and long term, General Managers of Luxury subsidiaries in major strategic countries.
- It puts emphasis on the Management of Creation and on the Creative Team , as we believe this is a very important element for a brand to stand out and provide interesting and outstanding products, objects and services.
- It develops special skills in social media and digital marketing.
- It seeks to stand out as the best available training in Luxury Retailing and Luxury Merchandising .
The Global MBA is a source of high-potential profiles for luxury companies, because it enables them to find graduates ready to start in business development, retailing, digital marketing or similar jobs and develop a long-term career in their firm. The program also aims to become crossroads of international knowledge and interaction relating to world of luxury.
This program is labelised MSc (Master of Science) by the "Conférence des Grandes Ecoles".