Master in Scienze della Gestione e Design dell'Esperienza Utente

Have you ever been triggered by poor user experience? Or when you install a program and it does not work the way it should? The reviews in the App Store, Play Store, etc. talk about missing or confusing functions, but there are also a lot of satisfied customers that find the app to be a life-saver.

One of the goals of the "User Experience Management & Design" program is to ensure that your program or app makes it into a group of satisfied customers. You will also learn how to develop a business model that is sustainable in the digital world, as well as other topics that will help you create a successful business model. You will be learning all of this and more by putting theory into practice and working on your own projects.

"It is amazing the details it shows you, one of the best apps I have on my phone." - Part of a review for a map app

Your Benefits

• Interdisciplinary study program that includes computer science, management, and psychology
• Putting theory into practice through numerous projects and case studies
• Completely in English and according to the latest industry requirements
• Up-to-date content provided by professors with practical experience
• Selected management content in the study program
• Individual support in small learning groups

Study at PFH!

The university’s philosophy is that personal mastery, academic excellence, and practical knowledge and experience are essential to becoming a responsibly-acting professional. This may only be achieved through individual attention combined with theoretically founded and practice-oriented teaching. With career and coaching services as well as individual mentoring embedded into the university’s structure, all study programs are characterized by their practical and economic relevance, their internationality and a pronounced orientation towards careers.

Campuses and Areas of Study

PFH Campus - Göttingen

**Business | Administration | Management

In Göttingen, we offer thre of our master programmes: General Management M.Sc, Master of Business Administration and User Experience Management & Design M.Sc.

The Master's degree in General Management enables you to add academic depth to specialist focus areas from the basic study programme or to add further focus areas. In addition, it focuses on Corporate Management and Accounting.

Our cutting-edge MBA programme is designed to boost your business and leadership skills, paving the way for a national or international career in just 3 semesters. Not only will you expand your knowledge of economic contexts, but you'll also gain important tools for a business-focused career.

One of the goals of the Master's degree in User Experience Management & Design os to ensure that your program or app makes it into the group of satisfied customers. You will also learn how to develop a business model that is sustainable in the digital world, as well as other topics that will help you create a successful business model.

PFH Hansecampus - Stade

**Engineering | Business | Technology

In Stade, we offer four of our Master programmes.

• M.Sc. Lightweight Engineering and Composites
• M.Sc. Industrial Engineering
• M.Sc. Digitalization and Automation
• M.Sc. New Mobility - Micromobility

PFH Hansecampus Stade is located in CFK-Valley, a world-leading cluster of carbon fiber-reinforced plastic (CFRP) technology, and comprises 3,000sqm of lecture halls, conference and seminar rooms, and state-of-the-art laboratories. Home to key operations of Airbus and over 100 other European companies in the field of composites, all CFRP process chain stages including R&D, production and recycling take place here. With a 1,000-year-old history and high density of high-tech industries, Stade is a city that hovers between tradition and innovation.

As part of the metropolitan region of Hamburg, Stade provides an ideal location for industry and science while offering its inhabitants of about 50,000 the advantages of both a small town and a big city. Short distances combined with an excellent infrastructure provide ideal conditions for living, working and studying. Moreover, the old town center, its street cafés, and bars lend Stade a unique and charming character.