Master in Fashion Business

The Fashion System is not only made up of creative people but above all of the expert managers who transform the creativity of others into a real business.

Marketing and management of product variables, prices, distribution, and communication allow companies in the fashion sector to achieve a competitive position, manage it and know how to optimize it.

The course is dedicated to all those who wish to acquire specific skills as a manager of the Fashion System , with awareness and competence in specific professional areas through practical guided experiences and the study of technical disciplines. Particular attention is paid to the evolution of markets and language, in order to provide suitable preparation for inclusion in any company in the fashion industry.

The operational autonomy, the ability to make consistent choices and assume precise responsibilities, the ability to relate to a customer are the basis of the manager able to coordinate employees and consultants. The topical moment of the training course is the thesis project, which is supervised by a commission.

The outgoing skills are many: Marketing Manager, Product Manager, Licensing Manager, Buyer, Brand Manager, etc. The course allows you to achieve a targeted preparation for the start of an excellent career.

Some of the fashion professionals involved:

• Flaminio Soncini (Founder of “Buyer Association”)
• Maurizio Cinà (co-Founder of “Buyer Association”, ex A.D. of Frankie Morello)
• Massimo Torti (General secretary of Federmoda Confcommercio)
• Giulio Di Sabato (President of Assomoda Italia, owner Sari Spazio showroom)
• Showroom M. Panzieri
• Rinascente Milano
• LuisaViaRoma

Course Program

The program of the Fashion Business course provides a specific preparation on:

First part

• Introduction to the Fashion System
• Fashion Marketing: notions and analysis
• Structure of a fashion collection
• Economics and strategies for fashion: Licensing & Brand Extension
• Technology and materials
• The new production systems: Fast Fashion
• The Role of the Visual Merchandiser
• The Role of the Fashion Buyer
• Finance and Business Plan

Second part

• Communication and Media (Web Marketing & Digital Communication)
• Image analysis and strategy
• Promotional and advertising strategies
• Coordination and business management
• Brand Identity
• Buying Method
• Public Relations

Visits are planned at fashion studios, showrooms or boutique, to support training and understand the sector's buying system.

Certificate: IFDA is certified ISO 9001 for the educational system of quality, sector EA 37 Nr. SQ164098, and releases certificates recognized at international level.

The incubator of young talents.

IFDA is one of the few fashion academies historically recognized by the Institutions.

IFDA Italian Fashion & Design Academy is a post-diploma and post-degree college and offers certificated Fashion, Design and Beauty courses and masters.

From 2001 in the very center of Milan, IFDA has a single goal: to create an Avantgarde Academy preserving tradition and educating in a very concrete and professional way its students, because they will be the future of the fashion system.

Today IFDA is an incubator of new talents involved in real fashion project.

The brand Italian Fashion and Design Academy (IFDA) was founded in 2001 by Daniele C. M. Fittole, a renowned industrial designer from 1989 who has worked with the likes of Katharine Hamnet, J.P. Gaultier, G. Venturi, L. Soprani plus many more. His vision was to create a finishing Avant-garde Academy, which would preserve the strong identity of true Italian fashion.

Mission

Through its qualified industry staff, IFDA offers their expert knowledge to a select number of dedicated students. The Academy is an incubator between tradition and the avant-garde.

Why IFDA is Special?

The IFDA is special because it offers training programs in line with the needs of the fashion system. There are numerous collaborations with national and international brands and fashion professionals, developing real fashion capsules. All students are directly involved in inter-company internships.

Location

Milan - Fashion City

Located the prestigious headquarters in Via Tortona 35 , IFDA offers access to the latest fashion technologies and professionals in the heart of Milan's Fashion and Design District , home to some of the most famous Italian fashion houses, including Armani, Zegna, Fendi, Diesel, Stone Island, Moncler to name a few.

Every year, IFDA offers a practical learning experience to train students to become the best in a field of incredible professionals and prepare them to reach the highest industrial level.

Method

IFDA Italian Fashion & Design Academy has a unique approach to developing and nurturing the creativity of our students with the use of teaching materials and expert knowledge. Our lectures are designed to encompass seminars, workshops, meetings and external trips to the largest trade fairs and renowned fashion studios across Europe.

No two days are the same at IFDA- every day is different!

Stage and Workshop

During each academic year, IFDA offers internship and workshop opportunities with our partner companies , to learn and work directly with the professionals. Here at IFDA, we strongly believe hands-on experience is one of the best ways to fully understand the needs of a real working, fast paced fashion environment. Through the workshops, our exclusive guest speakers are available to speak with students, offering their own personal experiences and advice on a one-to-one basis.

IFDA Alumni who work in Fashion System: Elisa L. da Herno, Valentina S., Lara V. Greta S. da Armani, Lisa B. da Estee Lauder, Nathalie G. da Gucci, Daniela C. da Jil Sander, Veronica P. da Guess.

IFDA offers to our students: Competition, Seminars, Workshops, Fairs.

Fashion shows and Presentations: Milano Moda Donna (Fashion Week Milano), Milano Moda Uomo (Giorgio Armani, etc.), IFDA Fashion Show, Tortona Press Day, SI Sposaitalia.

Fairs: TheOne Milano, White, Lineapelle, The MICAM, Mipel, MilanoUnica, SuperPitti.

Exhibition: Triennale, Mudec, Armani Silos, Fondazione Prada, Palazzo Reale, Palazzo della Ragione, Palazzo Morando.

Competition: Onward Kashiyama, Who is On next, Moda Italia CNA.

Official Partners

• Ente Fiera Milano
• Confcommercio
• Federmoda Italia
• The One Milano
• Parah
• MyPlant & Garden
• Camera Italiana Buyer Moda
• Confartigianato Biella

Some of our professional teacher

• Armando Pollini (Pollini Design)
• Emiliano Rinaldi (Art director La Perla)
• Simona Polli (Director WHITE magazine)
• Flaminio Soncini (Founder of “Buyer Association”)
• Elena Salvaneschi (General Manager of TheOne Milano, owner of IAFIL Spa)
• Luca Zacco (Fashion coordinator Versace)
• Giovanni Cavagna (Fashion designer Max Mara, Les Copains, Loro Piana, YEdition)
• Stefano Anselmo (Founder of the Academy Stefano Anselmo)
• Maurizio Cinà (co-Founder of “Buyer Association”, ex A.D. of Frankie Morello)
• Lino Spina (Senior Pattern maker Prada, Genny, Celine)
• Emidio Summonte (Fashion designer Versace accessories)
• Eugenio Gallavotti (Deputy-director of ELLE)
• Alice Lissoni (Senior designer Luciano Soprani, Allegri)
• Ornella Rigoletti (Senior Pattern maker Valentino, Armani, Ungaro, Richmond, Montana)
• and many others.