Master in Business Administration - Marketing

If you enjoy using critical and creative thinking to develop effective, innovative marketing plans, consider CTU’s Master of Business Administration with a Marketing concentration. According to the Bureau of Labor Statistics, marketing employment opportunities are projected to grow faster than average as they are considered to be an essential part of organizations.

Explore marketing strategies for international, multinational, and global markets. This program provides students the opportunity to develop an in-depth understanding of marketing research, international marketing, e-marketing, and customer relationship management skills—in addition to the core MBA skills. In this concentration, you will have the opportunity to develop relevant knowledge of marketing research methods, digital marketing, and international marketing. You also have the opportunity to participate in a capstone course in which your team will run and lead a $100 million business in a safe, simulated environment.

CTU offers you choices in the type of education you receive – and how, when, and where you pursue your degree. We are dedicated to providing excellence, innovation, and flexibility in education and lifelong learning options, from the Associate to the Doctoral level.

In a technology-driven world, it’s imperative that our students are exposed to advanced technology. At CTU we embrace new technology and use it in innovative ways to enhance your learning experience. We offer you the advantage of connectivity, interactivity, and freedom of choice. From multiple classroom delivery options and mobile access to your coursework to social networking, you can engage in a true university experience whether you study on campus, online, or a combination of both.