In a knowledge society, the tourism intelligence triangle is made up of training, research and innovation in unison. The Master's Degree in Management and Planning of Domestic and Health Tourism offers training and prepares for research and innovation.
The quality of the program and of the teaching staff (academics, researchers and professionals from the tourism sector), the level of specialization and the capacity it offers to carry out internships in companies, together with a teaching methodology that prioritizes teamwork and presents the possibility of learning through the analysis and resolution of real cases, and the experiences and knowledge transmitted by the teachers, make this Master adapt to the labor market, and therefore offer real possibilities in labor terms.
The master's degree has more than 10 years of experience, beginning in 2006 with the Official Master's Degree in Tourism Management and Planning. In 2011 it underwent a reform and gave way to the current master's degree.