Entrepreneurship & Retail Management brings together hands-on experience and theoretical knowledge. It blends it with personal development so that you become an entrepreneur, or intrapreneur, with the skills to work in any environment. You'll develop expertise in consumer behavior, delve into international e-commerce, and foster a global mindset. Our bachelor of science degree immerses you in practical challenges, develops your understanding of the daily obstacles retailers and entrepreneurs face, and gives insights into how retail organizations become successful. You explore subjects ranging from finance and human resource management to strategy and change management.
- Graduate from the highest-ranked programs of its kind according to the 2024 Dutch Higher Education Guide
- Start your own business from day one and turn your dream into reality
- Work on challenges set by industry and visit business sites
- Draw on the expertise of educational and business experts from the work field
- Gain international experience with a period of study and an internship abroad
- Specialize in your preferred field: fashion, online retail, entrepreneurship, or retail management
What Entrepreneurship and Retail Management offers
The Bachelor of Science degree in Entrepreneurship and Retail Management immerses you in the world of retail and commerce. You can expect a very hands-on approach with workshops and practical challenges giving you the chance to develop your insights, explore business concepts, and apply your creativity as you turn ideas into concepts and then into reality. You’ll develop an entrepreneurial mindset and cultivate expertise in consumer behavior, international e-commerce, sustainable business, and the business-to-consumer market. Gaining insights into the success of organizations such as Amazon, Apple, Tesco, Ahold Delhaize, Ikea, and Zara, you’ll explore topics such as finance, marketing, human resource management, and change management from an international point of view.
If your ambition is to run your own company, then this degree gives you the knowledge and skills you need wherever you end up in the world – and you get to establish your own start-up company from day one. In the belief that doing business carries the power to add value to society and the environment, we’ll help you set up and scale up your business and prepare you for the new economy in which meaningful entrepreneurship is crucial.
Retail & Entrepreneurship in Practice
You work on assignments from real companies in each year of the course, collaborating in small groups and drawing on the skills and experience of lecturers, entrepreneurs, and professionals in retail. This method of working means you learn to draw on feedback to adapt your ideas and become more flexible, while also developing your teamwork and leadership skills. It also means you get hands-on experience of what it’s like in international retail and entrepreneurship. Companies we work with include Ikea, Zara, Amazon, Apple, Tesco and Ahold.
Gain international experience
In your third year, you take a minor subject either at one of the NHL Stenden Grand Tour partner locations in Thailand, South Africa, or Bali or through an exchange program to one of over 170 partner universities of applied sciences. There’s a wide choice of minors available, so there’s bound to be something to perfectly suit your interests and enable you to explore the wider world of international retail.