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12 Best Marketing Master of Science (MSc) Degree Programs in Spain for 2024

Find the most comprehensive list of top Marketing Master of Science (MSc) Degree programs in Spain for 2024. Our selection is tailored to help you excel in your chosen field with the best educational institutions.

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Field of study

Where to study

Course type

Only online courses

MIM - Master in International Management - Marketing Management

United International Business School

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Online

Switzerland, Belgium, Spain, Japan, Netherlands, Italy

Business, Marketing

Master of Science (MSc)

Upon successful completion of the study program students receive an international private Master in International Management (MIM) degree with a specialization in Marketing Management, awarded by the school's main campus in Zurich, Switzerland, based on the recommendation of the faculty of the local campuses where credits were earned, and upon the recommendation of the school's Academic Council.

English

1 Year

Master of Science in Marketing

UPF Barcelona School of Management

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Spain

Business, Marketing, Digital Marketing

Master of Science (MSc)

The Master of Science in Marketing provides you with a full understanding of the important processes involved in creating, communicating, and delivering value to customers while strengthening your ability to face and solve complex challenges in an increasingly globalized marketing environment. The MSc in Marketing is a program that offers an analytical approach to Marketing, providing students with the technical and creative skills needed to understand how to satisfy customer needs from a strategic, managerial, and empirical perspective.

English

1 Year

Master's in Digital Communication (On-site and Online)

The CORE - Escuela Superior de Audiovisuales

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Online

Spain

Communication, Digital Marketing

Master of Science (MSc)

A training based on projects in which you collaborate with other profiles as it happens in any professional team, network, agency, or production company. Branded Content and Transmedia Narratives. Editorial, podcasts, gaming, blogging, new fiction formats, and entertainment on social networks. KPIs, project management, brand roles...

Spanish

9 Months

Master's in Artificial Intelligence and Immersive Environments for Marketing and Communication (Online)

The CORE - Escuela Superior de Audiovisuales

logo The CORE - Escuela Superior de Audiovisuales
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Online

Spain

Artificial Intelligence, Marketing and Communications

Master of Science (MSc)

The Master's in AI for marketing and communication provides you with all the tools you need to understand and develop content and interaction mechanisms in these new spaces, where brands and creators converge. Learn from the leading professionals in the industry, including those from Secuoya Nexus, a leading content marketing agency and a reference in transmedia and branded content projects.

Spanish

9 Months

Master in Marketing

EU Business School

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Spain, Germany

Marketing

Master of Science (MSc)

Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts with an entrepreneurial mindset to implement creative changes. From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving students an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business.

English

1 Year

Master in Digital Marketing, Transformation & Design Thinking

EU Business School

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Spain, Switzerland, Germany

Digital Marketing

Master of Science (MSc)

The digital transformation of business is accelerating, and customers are increasingly empowered and selective. This program will give students the skills to design effective digital marketing campaigns, apply a strategic approach to planning digital transformation, re-design and re-imagine businesses and products driven by new technologies and understand consumer motivation and the fundamentals behind search engine algorithms. They will also learn how to develop innovative ideas using the design thinking process among other ideation techniques.

English

1 Year

MBA in Digital Communications

EU Business School

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Spain

Communication, Digital Marketing

Master of Science (MSc)

The skills required to be successful in the dynamic field of communication have been drastically redefined by the constant changes and evolution of digital media over recent years. Professionals in this field are required to coordinate increasingly complex campaigns which stretch over a vast range of communication channels, all of which are interconnected and greatly impact an organization’s reputation and success. This program will provide students with the digital skills and strategic thinking required to create and effectively manage an organization’s communication plan as well as its messages, digital media strategy and planning. Students will also gain skills in creative thinking and public speaking.

English

1 Year

MBA in International Marketing

EU Business School

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Spain, Switzerland, Germany

Marketing

Master of Science (MSc)

The marketing of products and services is an important aspect of any business. Effective delivery of a company’s offerings is key to success in today’s constantly evolving and diverse business world. This program provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective. Students will develop their entrepreneurial thinking and learn about the latest developments in digital marketing strategies, advertising and media, which will prepare them for a career in international marketing.

English

1 Year

MSc Digital Marketing & Business Innovation

TBS Education

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Spain

Business, Digital Marketing

Master of Science (MSc)

Based in Barcelona, this program focuses on using digital technologies to enhance business processes and value propositions. It covers innovation, change management, data-driven strategy, IT projects, and analytics.

English

1 Year

MSc Brand Management and Creativity

TBS Education

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Spain

Digital Marketing

Master of Science (MSc)

Emphasizing the creative aspects of marketing, the MSc Brand Management and Creativity program is perfect for those aiming to start a career in the dynamic branding industry. This master's program blends comprehensive theoretical foundations with practical experience, working alongside professionals and partner organizations.

English

1 Year

MSc Digital Marketing & Analytics

TBS Education

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Spain

Business Analytics, Digital Marketing

Master of Science (MSc)

Based in Barcelona, this degree equips students to develop effective digital marketing strategies using data-driven insights. The MSc program teaches the latest AI tools for digital marketing, such as prompting, image generation, and natural language processing. It includes an optional 4-to-6-month internship with top companies. With a practical focus, students work on real projects and learn from leading practitioners and internationally recognized academics, providing comprehensive immersion in the international marketing sector.

English

1 Year

MSc Fashion & Luxury Management

TBS Education

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Spain

Fashion Design, Marketing

Master of Science (MSc)

The MSc in Fashion & Luxury Marketing is designed for junior professionals aspiring to start their careers in the innovative fashion and luxury marketing sectors. This program employs a data-driven approach to deliver cutting-edge training in marketing, with a specialized focus on the fashion and luxury industries.

English

1 Year

Master of Science (MSc), Marketing, Spain

A Master of Science (MSc) degree is a postgraduate qualification that focuses on scientific and technical subjects. It provides students with advanced knowledge and skills in their chosen field, preparing them for careers in research, academia, or industry. MSc programs often involve a combination of coursework, research, and practical experience.

Marketing is a dynamic field of study that focuses on understanding consumer behavior, market trends, and strategic communication to promote products or services. Students in this field learn about market research, branding, advertising, and digital marketing strategies to effectively reach target audiences and drive business growth.

In Spain, higher education is highly valued with a wide range of universities offering accredited degrees in various fields. Students can choose from prestigious institutions such as Universidad Complutense de Madrid and Universitat de Barcelona. The education system emphasizes research and innovation, making Spain an attractive destination for students seeking quality higher education.