Master of Science in International Marketing
Jönköping University
Sweden
Business, Marketing, International Business
Master of Science (MSc)
Increase your understanding of the future marketing needs of global companies in an international setting. International Marketing is a program that develops your ability to address contemporary marketing challenges, including digitalization, globalization, and the rapid rate of market change. The program has an emphasis on business practice through course activities with corporate interaction combined with theoretical depth. During the year you will study topics ranging from the behavior of consumers to the nature of the global economy. For example, you will become engaged in discussions about how consumers relate to and affect each other, how digital media influence planned communications, and how export is managed.
English
1 Year
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