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103 Best Digital Marketing Master of Science (MSc) Degree Programs for 2024

Discover the leading Digital Marketing Master of Science (MSc) Degree programs for 2024. Our list of 103 courses is tailored to help you excel in your chosen field with WeUni.

2

Field of study

Course type

Only online courses

Where to study

MSc in Digital Marketing

University of Liverpool Online Programmes

Online

United Kingdom

Digital Marketing

Master of Science (MSc)

Develop your skills through a curriculum designed by world-leading researchers from the University of Liverpool’s triple-accredited Management School. You will explore essential digital marketing concepts such as consumer behaviour, brand management and digital communications with core business skills including finance and data analysis, leadership and business ethics. If you wish to study a shorter award, PG Cert and PG Dip options are also available.

English

2 Years 6 Months

MSc in Digital Marketing

Alliance Manchester Business School - The University of Manchester

United Kingdom

Digital Marketing

Master of Science (MSc)

The future of marketing is here. Our MSc in Digital Marketing provides you with a strategic understanding of relevant, modern-day marketing processes, tools, tactics and challenges. Get real-world insight into the dynamically changing marketing environment and learn how to tackle the challenges facing modern marketing professionals. Join our legacy of world-class marketing graduates, study a marketing course that has been enriched with expert insights from recent cutting-edge, market-relevant research.

English

1 Year

MSc Digital Transformation & Business Innovation

TBS Education

Spain

Business, Digital Marketing

Master of Science (MSc)

Based in Barcelona, this program focuses on using digital technologies to enhance business processes and value propositions. It covers innovation, change management, data-driven strategy, IT projects, and analytics.

English

1 Year

M.S. in Marketing Intelligence (STEM)

Fordham University, Gabelli School Of Business

United States of America (USA)

Digital Marketing

Master of Science (MSc)

The Gabelli School’s Masters in Marketing Intelligence program is designed to teach you to go beyond data, research, and analytics to uncover meaningful and relevant insights that will advance your business and your career.

English

1 Year

MSc Brand Management and Creativity

TBS Education

Spain

Digital Marketing

Master of Science (MSc)

Emphasizing the creative aspects of marketing, the MSc Brand Management and Creativity program is perfect for those aiming to start a career in the dynamic branding industry. This master's program blends comprehensive theoretical foundations with practical experience, working alongside professionals and partner organizations.

English

1 Year

MSc Digital Marketing & Analytics

TBS Education

Spain

Business Analytics, Digital Marketing

Master of Science (MSc)

Based in Barcelona, this degree equips students to develop effective digital marketing strategies using data-driven insights. The MSc program teaches the latest AI tools for digital marketing, such as prompting, image generation, and natural language processing. It includes an optional 4-to-6-month internship with top companies. With a practical focus, students work on real projects and learn from leading practitioners and internationally recognized academics, providing comprehensive immersion in the international marketing sector.

English

1 Year

MSC in Global Digital Marketing

University of Essex Online

Online

United Kingdom

Digital Marketing

Master of Science (MSc)

After gaining an advanced understanding of the external context within which international businesses operate, you will study a broad range of topics including management of internal and external communications aimed at creating a favourable point of view among stakeholders. Along with data analytics for managers, including the technical aspects of collecting and organising data. Shorter PG Cert and PG Dip options are also available.

English

2 Years

Master In Digital Marketing

IE University

Spain

Digital Marketing

Master of Science (MSc)

In a landscape where digital expertise determines market success, the Master in Digital Marketing empowers you to stay ahead of the pace. This program equips you with a deep understanding of digital tools and platforms, essential for crafting personalized and effective marketing strategies. With a focus on major companies like Google, Facebook and Amazon and an eye towards emerging trends in social media and influencer marketing, this master's program is your gateway to becoming a digital marketing leader.

English

10 Months

Master In Market Research & Consumer Behavior

IE University

Spain

Psychology, Communication, Marketing, Marketing and Communications, Digital Marketing

Master of Science (MSc)

The Master in Market Research & Consumer Behavior is an innovative program designed to delve into neuromarketing—the consumer psyche—uncovering and interpreting the motivations behind their behaviors. This program integrates business, marketing, data analytics and consumer behavior studies to empower you to obtain deep insights through both quantitative and qualitative market research. At the same time, you’ll learn to develop informed business strategies and actionable plans that meet and anticipate current and future market demands.

English

10 Months

Master In Creative Direction, Content & Branding

IE University

Spain

Communication, Creative Writing, Marketing, Marketing and Communications, Digital Marketing

Master of Science (MSc)

In today’s world, we are constantly bombarded by branding, messages and content. The ability to merge creativity with management is more crucial than ever. We know content is king, but how can you help your brand stand out? The Master in Creative Direction, Content & Branding is an intensive 10-month program that will help you conceive, drive and implement creative projects from the beginning to the end, helping you to understand the full creative process. The program equips you with the tools to craft compelling content and visual projects that resonate with audiences.

English

10 Months

Master in Digital Marketing, Transformation & Design Thinking

EU Business School

Spain, Switzerland, Germany

Digital Marketing

Master of Science (MSc)

The digital transformation of business is accelerating, and customers are increasingly empowered and selective. This program will give students the skills to design effective digital marketing campaigns, apply a strategic approach to planning digital transformation, re-design and re-imagine businesses and products driven by new technologies and understand consumer motivation and the fundamentals behind search engine algorithms. They will also learn how to develop innovative ideas using the design thinking process among other ideation techniques.

English

1 Year

Master in Digital Marketing, Transformation & Design Thinking - Online

EU Business School

Online

Spain

Digital Marketing

Master of Science (MSc)

The digital transformation of business is accelerating, and customers are increasingly empowered and selective. This program will give students the skills to design effective digital marketing campaigns, apply a strategic approach to planning digital transformation, re-design and re-imagine businesses and products driven by new technologies and understand consumer motivation and the fundamentals behind search engine algorithms. They will also learn how to develop innovative ideas using the design thinking process among other ideation techniques.

English

1 Year

MBA in Digital Communications

EU Business School

Spain

Communication, Digital Marketing

Master of Science (MSc)

The skills required to be successful in the dynamic field of communication have been drastically redefined by the constant changes and evolution of digital media over recent years. Professionals in this field are required to coordinate increasingly complex campaigns which stretch over a vast range of communication channels, all of which are interconnected and greatly impact an organization’s reputation and success. This program will provide students with the digital skills and strategic thinking required to create and effectively manage an organization’s communication plan as well as its messages, digital media strategy and planning. Students will also gain skills in creative thinking and public speaking.

English

1 Year

MSc in Sustainable and Digital Banking (Retail)

Cranfield School of Management

Online

United Kingdom

Sustainability, Business, Finance, Digital Marketing

Master of Science (MSc)

The part-time MSc in Sustainable and Digital Banking (Retail) course is designed to align with the Senior Investment/Commercial Banking Professional (Level 7) Apprenticeship Standard. Eligible organizations can dedicate £18,000 of their Apprenticeship Levy toward covering the £21,000 course tuition fees. For comprehensive information on fees and funding, please consult the Fees and Funding details or delve deeper into Master's Apprenticeships.

English

2 Years

MSc in Marketing

Queen's University Belfast - Faculty of Arts, Humanities and Social Sciences

United Kingdom

Business, Marketing, Digital Marketing

Master of Science (MSc)

Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing.

English

1 Year

MSc in Fashion & Luxury Marketing

York St John University

United Kingdom

Business, Marketing, Digital Marketing

Master of Science (MSc)

Experience is everything. Luxury marketing is all about how brands make people feel. Designed to support your career progression as well as your personal and professional development, this course builds your skills specifically in fashion and luxury-based marketing. You will develop a critical understanding of the dimensions, processes, opportunities and challenges faced by organisations that create, design, manufacture, distribute, market and sell goods and services in the competitive, fast-paced industries of luxury and fashion.

English

1 Year

MSc Marketing

Ulster University, London & Birmingham

United Kingdom

Business, Marketing, Digital Marketing

Master of Science (MSc)

The overall aim of the MSc Marketing course is to provide an academically challenging, intellectually stimulating programme of study that educates, develops and enhances the professional competence of students of marketing and business.

English

Master of Science in Marketing

Purdue University

United States of America (USA)

Business, Marketing, Digital Marketing

Master of Science (MSc)

Helping students develop the knowledge and skills needed for a variety of marketing positions, Purdue's 10-month Master of Science in Marketing (MSM) provides specialized education to prepare students for careers in marketing consulting, marketing research/analytics, UX/UI design, or business development. The MSM program builds on Purdue's outstanding reputation and has received many notable rankings from renowned publications such as QS World University Rankings, Financial Engineer, and more.

English

MASTER OF SCIENCE IN COMMUNICATION

North Carolina State University College of Humanities and Social Sciences

United States of America (USA)

Communication, Journalism, Marketing and Communications, Digital Marketing

Master of Science (MSc)

This intensive, 36.00 credit-hour graduate program prepares students to address complex communication issues from a strong, theoretically grounded, and methodologically driven perspective. Providing a foundation of communication theory and mixed methodological training, the program allows students to specialize in various subfields such as public relations, organizational communication, interpersonal communication, cultural studies, mediated communication, and digital media. Full- and part-time students are equally welcome to apply. Graduate Assistantships under the Graduate Student Support Plan are available for full-time students only. Our students come to us with varied goals and leave us to further those goals in diverse contexts — non-profit agencies, public relations firms, training and development organizations, and governmental agencies, to name a few. Many become college instructors and lecturers in Communication or continue their education in doctoral programs.

English

MS in Technical Communication

University of Houston Downtown College of Humanities and Social Sciences

United States of America (USA)

Communication, Information Systems, Digital Marketing

Master of Science (MSc)

The Master of Science in Technical Communication (MSTC) program requires 33 hours beyond the bachelor's degree, 6 hours of which include a final track project. The MSTC program provides graduates with writing, design, and management skills based on rhetorical principles.

English

Popular degree types

Master of Science (MSc) Degree Online Master of Arts (MA) Degree MBA Degree

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Master of Science (MSc), Digital Marketing

A Master of Science (MSc) degree is a postgraduate qualification that focuses on scientific and technical subjects. It provides students with advanced knowledge and skills in their chosen field, preparing them for careers in research, academia, or industry. MSc programs often involve a combination of coursework, research, and practical experience.

Digital Marketing is a dynamic field that focuses on leveraging digital channels to promote products and services. Students in this field learn about online advertising, social media marketing, search engine optimization, and data analytics. With the increasing importance of digital platforms, professionals in Digital Marketing play a crucial role in helping businesses reach their target audiences effectively.

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