14 Best Marketing Master's Degree Programs in Japan for 2024

NUCB Business School is the only triple-accredited business school in Japan and is consistently ranked #1 nationwide in the alumni outcomes and return on investment categories of the QS ranking of business administration and management programs. This is because our graduates are empowered to become leaders in their fields who communicate effectively, think critically, and aim higher. Our faculty not only provides students with knowledge and skills needed for future employment and leadership opportunities--they also inspire confidence and growth, instilling the attitude and mindset required for managing modern and future organizations and teams.

The Graduate School of Information and Communications was established at Bunkyo University Shonan campus in April, 2005, along with the Graduate School of International Studies. These are the first two graduate schools at the Shonan Campus. The Graduate School of Information and Communications is aimed toward fostering human resources with professional expertise who have 1) knowledge about information systems, 2) the ability to use such knowledge in practical areas and 3) the ability to build an information system for customer's needs.

As the only graduate school in Kyushu with programs in the field of distribution science, the Graduate School of Business, Marketing, and Distribution develop the kinds of professionals who can flourish at the frontline of the distribution industry. The school consists of a Guided Research-based Course that aims to nurture distribution researchers and analysts, and a Subject-based Course that seeks to cultivate experts with a sophisticated knowledge of this field. The Subject-based Course is divided into two subject groups. Distribution Marketing focuses on research and education in the areas of marketing and logistics, training professionals who can contribute to innovation in the distribution process. Distribution Management focuses on research and education in the areas of strategic administration, management, and accounting, training professionals who can contribute to innovation in the management process.

In 1989, with the goal of serving the needs of the industrial community, Kobe University founded the graduate school for practicing managers and professionals, the first establishment of its kind in Japan among government-owned universities. Prior to the school’s establishment, we organized a series of meetings attended by Human Resource Managers from diverse companies, together with selected members of our faculty, to devise a prototype for a new and innovative graduate school.

Focuses on public policy for creative cultural industries, which includes policy support for non-profit groups and for-profit organizations.

Through the two areas of basic psychological research and research on media and information communication and communication involving humans, we aim to develop human resources with advanced knowledge and skills in psychological and communication science. As a common purpose of the entire field, it is effective to acquire a methodology that can objectively approach various problems of human society and to have the ability to perform scientific verification and communication based on easy-to-understand explanations and empirical data. The aim is to develop the ability to give presentations and convince them to carry out the required projects. In the field of psycho science, the training of aspiring researchers who have acquired a high level of understanding and research methods on human behavior and psychology, and in the field of communication science, various things related to "people, media, and society" that are becoming more diverse. We analyze problems scientifically and train human resources who can play an active role in a wide range of fields in the information media society that connects people to people and people to society.

In 2010, the Graduate School of Business Administration starts a new curriculum, moving from the previous two-course system to a new five-course system in order to clarify study goals. The five courses are: 1) The “Academic Course”, to foster researchers, 2) The “Business Course”, to deepen both theoretical and practical knowledge of business administration, 3) The “Japan-China Joint Business Course”, specializing in Chinese business practices, 4) The “Business Course for Working People”, where businesspeople can develop their working experience through further study, and 5) The “Research Course for Working People”, to seek solutions to diverse problems that business people face at work. In the Graduate School of Business Administration, there are many professors with diverse business experience so students are able to find practical solutions to their day-to-day business problems as well as theoretical foundations for their business practices.

The Graduate School of Business Administration was established to cultivate scholars and professionals with outstanding theoretical and practical management skills as well as a deep understanding of management activities, mainly in the three domains of "people, money, and information." The School has developed the Education Model that fuses the U.S. and European-style rational business administration studies and education with Japan's cultural traditions. We strive for participation-based, high-quality practical learning with realistic content that reflects the skills of students who have diverse career backgrounds. The faculty includes corporate managers and other vastly experienced professionals, who employ teaching methods that emphasize the importance of case studies. To respond to wide-ranging needs in business administration, the School has established four courses: the Business Administration Course, the Contents and Marketing Course, the Medical Management Course, and the Tax Management Course. A chief feature of the School is its MBA program that combines Japan's cultural traditions with the development of individuality and creativity in students. The program provides an education that blends theory and practice by using as its base an abundance of case studies gathered from the perspectives of actual corporate managers. Reshaping the practical knowledge each student has acquired from their personal lives and jobs into academic theoretical systems while emphasizing the fundamental thinking and strategies of corporate management, students are able to raise their problem-solving expertise and practical skills as business leaders. While some students may continue their education in the doctoral course, this course provides comprehensive education and numerous research activities that nurture management professionals possessing comprehensive decision-making capabilities and foresight.

There are currently many businesses all around us including convenience stores, banks, automobile manufacturers, and transportation companies. It is no exaggeration to say that our daily lives would not be possible without them. In other words, it is the enterprises created by such businesses which enrich the lives of everyone in society. Business administration refers to the mechanisms by which businesses carry out their enterprises and to the measures they take for continued development and growth. The well-being of the people working for these businesses must also be ensured. It is this faculty’s goal to study the operation of business administration with a multi-faceted approach.

Advances in digital technologies have drastically changed almost every aspect of our society including public administration, industrial structure, employment, and private lives. Organizations can no longer delay their digital transformations (DX). The digital future is right now. It is estimated that nearly 40% of all business may disappear in the next 10 years, if these businesses do not transform and accommodate new digital technologies. There is now high demand in many industries for employees equipped with knowledge of digital transformation. After nearly 20 years of offering its globally top-ranked e-Business Management Program, GSIM’s new MA in Digital Management aims for nurturing future leaders who can lead a global business in a digital society by utilizing digital technologies and culture to achieve business growth and to gain competitive advantage. Instructors for the program are professors with cutting-edge research on digital technologies, invited industrial practitioners, and guest speakers worldwide. The case method is a principal pedagogical means in most classes, in addition to others like simulations and real-life global virtual team projects. Our graduates will gain hands-on knowledge of cutting-edge digital technologies (Big Data, blockchain, AI, cloud computing, IoT, cybersecurity, etc.). They will be equipped with knowledge of digital strategies, platforms, business models, digital entrepreneurship and innovation, FinTech, digital marketing/human resource/supply chain, and much more. Careers for graduates from the program include, but are not limited to managers who can take advantage of digital technologies, managers in charge of implementing digital transformations, IT specialists who consult about technology projects, and civil servants who build and manage digital environments in public organizations.

Upon successful completion of the study program students receive an international private Master in International Management (MIM) degree with a specialization in Digital Business, awarded by the school's main campus in Zurich, Switzerland, based on the recommendation of the faculty of the local campuses where credits were earned, and upon the recommendation of the school's Academic Council.

Upon successful completion of the study program students receive an international private Master in International Management (MIM) degree with a specialization in Digital Marketing, awarded by the school's main campus in Zurich, Switzerland, based on the recommendation of the faculty of the local campuses where credits were earned, and upon the recommendation of the school's Academic Council.

Upon successful completion of the study program students receive an international private Master in International Management (MIM) with a specialization in Fashion Management, awarded by the school's main campus in Zurich, Switzerland, based on the recommendation of the faculty of the local campuses where credits were earned, and upon the recommendation of the school's Academic Council.

Upon successful completion of the study program students receive an international private Master in International Management (MIM) degree with a specialization in Marketing Management, awarded by the school's main campus in Zurich, Switzerland, based on the recommendation of the faculty of the local campuses where credits were earned, and upon the recommendation of the school's Academic Council.