Best Digital Marketing Master's Degree Programs in Spain 2024

MSc Digital Transformation & Business Innovation

TBS Education

Spain

Business, Digital Marketing

Master of Science (MSc)

Based in Barcelona, this program focuses on using digital technologies to enhance business processes and value propositions. It covers innovation, change management, data-driven strategy, IT projects, and analytics.

English

1 Year

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MSc Brand Management and Creativity

TBS Education

Spain

Digital Marketing

Master of Science (MSc)

Emphasizing the creative aspects of marketing, the MSc Brand Management and Creativity program is perfect for those aiming to start a career in the dynamic branding industry. This master's program blends comprehensive theoretical foundations with practical experience, working alongside professionals and partner organizations.

English

1 Year

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MSc Digital Marketing & Analytics

TBS Education

Spain

Business Analytics, Digital Marketing

Master of Science (MSc)

Based in Barcelona, this degree equips students to develop effective digital marketing strategies using data-driven insights. The MSc program teaches the latest AI tools for digital marketing, such as prompting, image generation, and natural language processing. It includes an optional 4-to-6-month internship with top companies. With a practical focus, students work on real projects and learn from leading practitioners and internationally recognized academics, providing comprehensive immersion in the international marketing sector.

English

1 Year

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Master In Digital Marketing

IE University

Spain

Digital Marketing

Master of Science (MSc)

In a landscape where digital expertise determines market success, the Master in Digital Marketing empowers you to stay ahead of the pace. This program equips you with a deep understanding of digital tools and platforms, essential for crafting personalized and effective marketing strategies. With a focus on major companies like Google, Facebook and Amazon and an eye towards emerging trends in social media and influencer marketing, this master's program is your gateway to becoming a digital marketing leader.

English

10 Months

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Master In Market Research & Consumer Behavior

IE University

Spain

Psychology, Communication, Marketing, Marketing and Communications, Digital Marketing

Master of Science (MSc)

The Master in Market Research & Consumer Behavior is an innovative program designed to delve into neuromarketing—the consumer psyche—uncovering and interpreting the motivations behind their behaviors. This program integrates business, marketing, data analytics and consumer behavior studies to empower you to obtain deep insights through both quantitative and qualitative market research. At the same time, you’ll learn to develop informed business strategies and actionable plans that meet and anticipate current and future market demands.

English

10 Months

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Master In Creative Direction, Content & Branding

IE University

Spain

Communication, Creative Writing, Marketing, Marketing and Communications, Digital Marketing

Master of Science (MSc)

In today’s world, we are constantly bombarded by branding, messages and content. The ability to merge creativity with management is more crucial than ever. We know content is king, but how can you help your brand stand out? The Master in Creative Direction, Content & Branding is an intensive 10-month program that will help you conceive, drive and implement creative projects from the beginning to the end, helping you to understand the full creative process. The program equips you with the tools to craft compelling content and visual projects that resonate with audiences.

English

10 Months

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Master in Digital Marketing, Transformation & Design Thinking

EU Business School

Spain, Switzerland, Germany

Digital Marketing

Master of Science (MSc)

The digital transformation of business is accelerating, and customers are increasingly empowered and selective. This program will give students the skills to design effective digital marketing campaigns, apply a strategic approach to planning digital transformation, re-design and re-imagine businesses and products driven by new technologies and understand consumer motivation and the fundamentals behind search engine algorithms. They will also learn how to develop innovative ideas using the design thinking process among other ideation techniques.

English

1 Year

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Master in Digital Marketing, Transformation & Design Thinking - Online

EU Business School

Online

Spain

Digital Marketing

Master of Science (MSc)

The digital transformation of business is accelerating, and customers are increasingly empowered and selective. This program will give students the skills to design effective digital marketing campaigns, apply a strategic approach to planning digital transformation, re-design and re-imagine businesses and products driven by new technologies and understand consumer motivation and the fundamentals behind search engine algorithms. They will also learn how to develop innovative ideas using the design thinking process among other ideation techniques.

English

1 Year

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MBA in Digital Communications

EU Business School

Spain

Communication, Digital Marketing

Master of Science (MSc)

The skills required to be successful in the dynamic field of communication have been drastically redefined by the constant changes and evolution of digital media over recent years. Professionals in this field are required to coordinate increasingly complex campaigns which stretch over a vast range of communication channels, all of which are interconnected and greatly impact an organization’s reputation and success. This program will provide students with the digital skills and strategic thinking required to create and effectively manage an organization’s communication plan as well as its messages, digital media strategy and planning. Students will also gain skills in creative thinking and public speaking.

English

1 Year

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MBA in Digital Communications - Online

EU Business School

Online

Spain

Communication, Digital Marketing

Master of Business Administration (MBA)

The skills required to be successful in the dynamic field of communication have been drastically redefined by the constant changes and evolution of digital media over recent years. Professionals in this field are required to coordinate increasingly complex campaigns which stretch over a vast range of communication channels, all of which are interconnected and greatly impact an organization’s reputation and success. This program will provide students with the digital skills and strategic thinking required to create and effectively manage an organization’s communication plan as well as its messages, digital media strategy and planning. Students will also gain skills in creative thinking and public speaking.

English

1 Year

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Master in Digital Business Executive

MIOTI - Tech & Business School

Spain

Information Systems, Business Administration, Management, Digital Marketing

Master's Degree

Connect with the brightest minds in the world with the only Executive Master in Spain designed in collaboration with the MIT Sloan School of Management. This Executive Master prepares you to identify opportunities and develop innovative and sustainable solutions in Digital Commerce, Artificial Intelligence, and the Internet of Things, with which to lead the challenges of the current and future market.

English, Spanish

4 Months

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Master in Digital Marketing and Artificial Intelligence

INESDI Business School

Online

Spain

IT & Computer Science, Business, Digital Marketing

Master's Degree

In a constantly evolving world, driven by technological advances and global interconnectedness, the field of marketing has undergone an unprecedented transformation. Today, success in marketing not only depends on creativity and intuition, but is based on data, analysis and the application of disruptive technologies. In this context, Artificial Intelligence (AI) has become a catalyst that revolutionizes the way companies connect with their audiences and make strategic decisions.

Spanish

1 Year

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Master in Digital Transformation in Business

ESEI International Business School Barcelona

Spain

Information Systems, Business Administration, Management, Digital Marketing

Master's Degree

Are you ready to become a cutting-edge, tech-savvy digital leader? If so, then our Master in Digital Transformation in Business programme has all what you need to get started on your journey to become a Disruptive Leader!

English

1 Year

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Master in Digital Marketing and Online Strategy

Spain Business School

Online

Spain

Business, Business Administration, Marketing and Communications, Digital Marketing

Master's Degree

Aimed at all professionals who need to incorporate the new channels used by clients into their business strategies: digital ones. And, of course, to all entrepreneurs who need to know the advantages that the Internet offers, either because they are going to set up an e-commerce or because they want to transform or adapt their traditional business to digital.

Spanish

1 Year

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Master in Communication and Digital Marketing

Instituto Séneca - Centro Internacional de Postgrado

Spain

Communication, Marketing, Digital Marketing

Master's Degree

Enjoy the experience of studying a master's degree in Madrid with a future. University degree. Internships in companies. If you come from outside the European Union we will help you obtain your student visa.

Spanish

1 Year

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Master in Audiovisual Management

Media Business School

Spain

Communication, Arts, Film Studies, Marketing and Communications, Digital Marketing

Master's Degree

Mega plus is a nine-month, project-based, Master's programme geared to young professionals wishing to fast-track their careers in the entertainment industry through specialised training in

English

9 Months

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Master - Advanced Interactive Design: Web and Digital Publishing

Idep Barcelona

Spain

Design, IT & Computer Science, Digital Marketing

Master's Degree

In the digital age, where almost any content is given to us through a screen, a multitude of graphic solutions have been generated, among which websites have been the most popular until recently.

Spanish

1 Year

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Online Master in Photography and Design

SHIFTA

Online

Spain

Arts, Design, Digital Marketing

Master's Degree

In the digital society in which we live, images have taken over from words as an element of communication: nowadays we communicate at all levels with images. In a fast-paced society, photography conveys messages, emotions, opinions, etc. faster and more deeply. A photographer is not who takes photographs but who is able to communicate through them. In the Master in Photography, photography is approached as an open and multidisciplinary discipline, providing the student with the knowledge, understanding, and theoretical-practical skills necessary to become a successful professional in the field of photography and the creative industries. increasingly complex, dynamic, and competitive.

Spanish

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Master in Digital Marketing and Business Innovation

Digital Age University

Online

Spain

Business, Digital Marketing

Master's Degree

Digital marketing has withstood the economic crisis and has become one of the main challenges for companies called to improve their competitiveness and efficiency in the global market. In response to these needs, the online Master in Digital Marketing and Business Innovation provides the advanced knowledge and skills in communication, marketing, and online strategies needed to achieve business success.

English

1 Year

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Master in International e-Business

El Centro de Estudios Económicos y Comerciales

Online

Spain

Business, International Business, Digital Marketing

Master's Degree

The master's degree in international e-Business was born with the aim of contributing to the transformation of our companies and professionals in this new environment and is the result of the fusion of the knowledge necessary to develop an international trade strategy with the digital tools required for the achievement of this objective. ICEX España Exportación e Inversiones provides extensive training experience in the digital training of executives at an international level.

Spanish

1 Year

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62 Best Digital Marketing Master's Degree Programs in Spain for 2024

MSc Digital Transformation & Business Innovation

MSc Brand Management and Creativity

MSc Digital Marketing & Analytics

Master In Digital Marketing

Master In Market Research & Consumer Behavior

Master In Creative Direction, Content & Branding

Master in Digital Marketing, Transformation & Design Thinking

Master in Digital Marketing, Transformation & Design Thinking - Online

MBA in Digital Communications

MBA in Digital Communications - Online

Master in Digital Business Executive

Master in Digital Marketing and Artificial Intelligence

Master in Digital Transformation in Business

Master in Digital Marketing and Online Strategy

Master in Communication and Digital Marketing

Master in Audiovisual Management

Master - Advanced Interactive Design: Web and Digital Publishing

Online Master in Photography and Design

Master in Digital Marketing and Business Innovation

Master in International e-Business

Master's Degree, Digital Marketing, Spain