Bachelor's Degree

Master's Degree

Doctoral Degrees

Online

Main fields of study

56 Best Marketing in Germany for 2024

Find the most comprehensive list of top Marketing in Germany for 2024. Our selection is tailored to help you excel in your chosen field with the best educational institutions.

2

Field of study

Where to study

Only online courses

Course type

BA in Digital Communications

EU Business School

Spain, Germany

Communication, Digital Marketing

Bachelor of Arts (BA)

Consumers have become active participants of the digital world, blurring the line between company and customer. Media today is driven by strong brands, social media campaigns and individual influencers that establish and propel relationships with target audiences. This ongoing dialogue is the key to reaching new customers and solidifying relationships with existing ones. This program will develop entrepreneurial thinking and cover topics such as structuring public relations campaigns, media strategy and organizational communication.

English

3 Years

Master in Marketing

EU Business School

Spain, Germany

Marketing

Master of Science (MSc)

Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts with an entrepreneurial mindset to implement creative changes. From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving students an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business.

English

1 Year

Master in Digital Marketing, Transformation & Design Thinking

EU Business School

Spain, Switzerland, Germany

Digital Marketing

Master of Science (MSc)

The digital transformation of business is accelerating, and customers are increasingly empowered and selective. This program will give students the skills to design effective digital marketing campaigns, apply a strategic approach to planning digital transformation, re-design and re-imagine businesses and products driven by new technologies and understand consumer motivation and the fundamentals behind search engine algorithms. They will also learn how to develop innovative ideas using the design thinking process among other ideation techniques.

English

1 Year

MBA in International Marketing

EU Business School

Spain, Switzerland, Germany

Marketing

Master of Science (MSc)

The marketing of products and services is an important aspect of any business. Effective delivery of a company’s offerings is key to success in today’s constantly evolving and diverse business world. This program provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective. Students will develop their entrepreneurial thinking and learn about the latest developments in digital marketing strategies, advertising and media, which will prepare them for a career in international marketing.

English

1 Year

Master Professional IT Business & Digitalization

HTW Berlin University Of Applied Sciences

Germany

IT & Computer Science, Business, Digital Marketing

Master's Degree

The Master's Programme Professional IT Business and Digitalization provides in-depth knowledge in the field of enterprise information technology. It contains a unique combination of in-depth IT skills and economic aspects. The programme is aimed at people already working in the IT field as well as graduates of applied computer science and similar disciplines.

English

1 Year 6 Months

Master of Arts and Cultural Management

Leuphana University Luneburg

Germany

Cultural Heritage, Museum Studies, Art History, Arts, Fine Arts, Marketing and Communications

Master of Arts (MA)

Continuing a well-established tradition of cultural sciences in Lüneburg, Leuphana's Masters programme in Culture, Arts and Media engages the disciplines of the humanities and the social sciences in an interdisciplinary dialogue.

English

1 Year 6 Months

Master of Business Management (MBM) Digital Marketing & Communication

New European College

Germany

Communication, Business, Marketing, Digital Marketing

Master's Degree

This exciting Master of Business Management program specializing in Digital Marketing & Communication challenges students to study at a high academic standard, combining case studies and research. However, the degree program also has a practical approach in its design – through project weeks, professional inquiry, and a module of professional-based learning in which students complete a short work placement often linked directly to their final project. The program offers a combination of master of business administration subjects and broader modules in economics and management. Through modules looking at global economics and strategic management, globalization, society & culture students the program will enable students to further develop their deeper knowledge of business management and administration.

English

1 Year 6 Months

MA in Brand Strategy

Brand University of Applied Sciences

Germany

Business, Marketing, Digital Marketing

Master of Arts (MA)

In digital times, the rules of the game are constantly changing, so innovation is at the core of your studies: what processes, methods and techniques do I need to know? How can brands and products be meaningfully renewed? And how do I reach target groups in the digital space?

English

1 Year 6 Months

MA in International Tourism Development

Deggendorf Institute of Technology

Germany

Business Administration, Hospitality Management, Marketing and Communications

Master of Arts (MA)

International tourism generates billions of euros annually and is still one of the fastest-growing industries. Depending on whether it is business or pleasure, the hospitality and event management sectors also benefit from – and add to the experience of – international tourism, and are inextricably linked to it. Taking into account these associated areas only makes the overall sector more lucrative and appealing.

English

1 Year 6 Months

MSc in Brand and Marketing Management

ICN Business School

Germany

Business, Marketing, Digital Marketing

Master of Science (MSc)

The objective of the MSc Brand and Marketing Management is to provide you with an overview of innovation marketing and the tools needed to boost creativity and translate your ideas into products and services.

English

2 Years

Grenoble MSc Marketing Management

GISMA Grenoble Ecole de Management

Germany

Business, Business Administration, Marketing

Master of Science (MSc)

The Grenoble MSc Marketing Management program has a deep focus on digital skills to ensure that students are up to date with the latest digital marketing trends and methods. The program allows the students to put their skills into practice with a hands-on business example, using their knowledge to create solutions to marketing challenges. This program is studied over two years, you will spend the first full academic year studying a wide range of marketing topics, including content marketing, digital analytics, and brand management, while the second year is devoted to your Final Management Project (FMP).

English

2 Years

BA International Tourism Management

Fachhochschule Westküste

Germany

Business Administration, Hospitality Management, Marketing and Communications

Bachelor of Arts (BA)

The ITM bachelor's program offers a wide range of options so that you can design your studies individually. The advantage: A course of study tailored to your own needs and professional ideas. The ITM course focuses on economic and global relationships in the field of tourism.

German

3 Years

Bachelor of Engineering in Print Media Technologies

Hochschule der Medien - University of Applied Sciences

Germany

Engineering, Graphic Design, Digital Marketing

Bachelor's Degree

This Bachelor of Engineering provides technical education in Germany while students will be armed with the professional, creative and cross-cultural skills needed to prosper at home and abroad.

English

3 Years 6 Months

MA in Brand Entrepreneurship

Brand University of Applied Sciences

Germany

Business, Marketing

Master of Arts (MA)

In the new master’s program Brand Strategy with a focus on Brand Entrepreneurship, you will learn what constitutes meaningful and sustainable business models. You will also make your own idea market-ready.

English

1 Year 6 Months

MSc in Management & Digital Technology

TUM Campus Heilbronn

Germany

IT & Computer Science, Business Administration, Management, Digital Marketing

Master of Science (MSc)

Executives need to keep on top of the game and develop their own talents to effectively lead businesses into the future as digitalization continues to gather steam, whether on the subject of artificial intelligence, virtual reality, or digital currency. Success depends on having an integrative education.

English

2 Years

Digital Media Manager (M.A.)

International University SDI München

Germany

Business Administration, Marketing and Communications, Digital Marketing

Master of Arts (MA)

The Master's program Digital Media Manager offers you the optimal basis for your dream job in the digital field. You learn how to develop (digital) business models and what role the analysis of target groups plays in this. You will learn which media formats are used by whom and how you can identify and develop new business areas.

English, German

1 Year 6 Months

Applied Media Informatics (M.Sc.)

Hochschule Schmalkalden

Germany

Communication, IT & Computer Science, Digital Marketing

Master of Science (MSc)

Training of experts for the conception, production, development and management of complex multimedia applications in the media informatics Master.

German

2 Years

MASTER BUSINESS MANAGEMENT | FOCUS DIGITAL INNOVATION & BUSINESS TRANSFORMATION

ADG Business School

Germany

Business Administration, Management, Digital Marketing

Master's Degree

The topic of "digitization" has long been a top priority for many companies. With our Master of Business Management | FocusDigital Innovation & Business Transformation you benefit from an innovative and in this form unique course. Learn to understand digital upheavals and innovations and design sustainable business strategies, structures and marketing concepts for your company.

German

Bachelor Marketing and Sales Management (BA)

AKAD University

Online

Germany

Business, Management, Marketing

Bachelor of Arts (BA)

More and more companies are expanding their sales. No wonder! Because in the markets, the digitization of production processes will make the production processes more homogenous and the focus will shift to marketing and sales. There are exciting fields of activity. For sales professionals who also have a broad marketing know-how, there are great opportunities.

German

3 Years

BA in Communication Management

DEKRA Hochschule für Medien

Germany

Communication, Business Administration, Management, Marketing

Bachelor of Arts (BA)

The program Communication Management accentuates the conception and creative implementation of communication strategies and media productions. The communication and media sectors are among the fastest-growing areas in the world with a high demand for qualified professionals.

German

3 Years

Popular degree types

Bachelor's Degree Master's Degree Courses

Fields of study

Marketing Online Marketing and Communications Digital Marketing

Marketing, Germany

Marketing is a dynamic field of study that focuses on understanding consumer behavior, market trends, and strategic communication to promote products or services. Students in this field learn about market research, branding, advertising, and digital marketing strategies to effectively reach target audiences and drive business growth.

Germany is known for its high-quality education system, offering a wide range of accredited degrees in various fields. With top-ranked universities and business schools, students in Germany have access to excellent academic programs, research opportunities, and industry connections. The country's focus on innovation and practical learning makes it an attractive destination for students seeking quality higher education.

Bachelor's Degree

Bachelor of Science (BSc)

Bachelor of Arts (BA)

Bachelor of Business Administration (BBA)

Bachelor of Law (LLB)

Master's Degree

Master of Science (MSc)

Master of Arts (MA)

Master of Business Administration (MBA)

EMBA (Executive MBA)

Masters of Laws (LLM)

Master of Studies in Law (MSL)

Juris Doctor (JD)

Doctoral Degrees

PhDs (Doctor of Philosophy)

Doctorate of Business Administration (DBA)

Doctor of Education (EdD)

Doctor of Juridical Science (SJD)

Doctor of Medicine (MD)

Online

Bachelor's Degree Online

Master's Degree Online

Master of Business Administration (MBA) Online

EMBA (Executive MBA) Online

Doctoral Degrees Online

PhDs (Doctor of Philosophy) Online

Main fields of study

Applied Sciences & Professions

Environmental Science

Health Sciences

IT & Computer Science

Natural Sciences

Social Sciences

Search documents on docsity.com

Español Italiano English Srpski Polski Русский Português Français Deutsch

Terms of Use Cookie PolicyPrivacy Policy Sitemap Programs Sitemap

Copyright © 2024 Ladybird Srl - Via Leonardo da Vinci 16, 10126, Torino, Italy - VAT 10816460017 - All rights reserved