8 Best Online Marketing and Communications in Canada for 2024

Facebook was founded in 2004 and Instagram was bought by Facebook in 2012. They are arguably the two most powerful Social Media platforms today from a marketing perspective. Want to know how to build out a successful Facebook and Instagram ad campaign? Our Facebook and Instagram crash course is designed to teach you how to advertise on these two popular Social Media platforms. After taking our course you will be able to reach some of the 2.62 billion users that are actively engaging with content like yours.

The Certified Digital Marketing Professional course will introduce you to all key Digital Marketing concepts and best practices: from mobile and social media marketing to email marketing, P.P.C. marketing (Google Ads) and SEO (Search Engine Optimization).

The Master of Arts in Digital Media and Global Communications program at the University of Niagara Falls Canada is a professionally oriented degree program tailored to prepare graduates for careers in the dynamic world of digital media. This 45-credit program, which can be completed in five instructional terms over 18 months, offers a solid foundation in intercultural storytelling across multiple platforms, including marketing, public relations, advertising, social media, gaming, eSports, entertainment and education. 

At your DMAC, we set out to create a comprehensive online learning experience that will enable anyone taking our course to work in the Digital & Social Media Marketing field immediately upon completion. This course is not about theory but about real-world application!

The heart of Centennial College's Interactive Media Management program is user experience (UX). Through this offering, your ability to design and create meaningful interactive digital experiences will position you to succeed as an interactive media professional. You'll find this graduate certificate program, facilitated through the School of Communications, Media, Arts and Design, ideal if you've completed a post-secondary program and wish to apply your skills to a career in interactive media management. If you're passionate about making interactive experiences that "just work", this program is for you. Your courses will teach you how to plan all elements of an effective interactive digital experience, starting with assessing what your audience needs to accommodate their needs through the interface, its design, and the words it contains. You'll also have the opportunity to work on your own project, from concept to prototype.

Throughout the world, humans congregate, gather, and collaborate to learn, celebrate, and meet. This program will cover a wide overview of the event industry. You’ll participate in defining, understanding, and applying the elements involved in planning and staging corporate, social/life cycle, festivals, and conference events, and the types of organizations that produce and present them. By connecting with professors and fellow peers and through the use of independent research, group work, discussions, and experiential and work-integrated learning, you’ll examine management practices, including how events are designed, funded, staffed, and promoted. You can expect exposure to the planning and development of sustainability, creativity, sales and marketing, and budgeting along with the understanding of volunteer and team building. Among specific learning outcomes will be: performing an analysis of an event objective, completing an RFP, applying for permits, and comprehending by-laws, risk, and security requirements. Instructors will guide and direct you to real-world learning opportunities, which will require you to reflect on how the experiences connect to course content. During these experiences, you’ll participate in work-integrated learning assignments, projects, or experiential learning opportunities. You’ll graduate with an It’s Your Shift certification, innovative training, and awareness program to prevent sexual harassment and violence.

The Event Planning program will provide you with the skills and knowledge necessary for a rewarding career creating beautiful events and providing long-lasting memories for guests and clients. You'll be equipped to design, plan, and execute diverse events, from corporate meetings and conferences to social functions such as weddings and community fundraisers. Event planning is increasingly playing a role in many organizations in a vast number of industries and sectors. The Event Planning program will immerse you in all aspects of the event industry. Business courses in marketing, human resources, and entrepreneurship will complement event courses in design, food, and beverage, and event operations, preparing you to be confident in planning events in restaurants, hotels, resorts, and convention centers.

Centennial College's Marketing – Corporate Account Management program will prepare you for an exciting and financially rewarding career as an account manager/sales professional in the business-to-business (B2B), business to Consumer (B2C), government, and institutional marketplaces. In this business graduate certificate program, you'll learn that because today's customers are well informed and expect more customized solutions, account managers must have a solid foundation in all areas of sales, marketing, and service. This includes prospecting, networking, relationship building, closing, and post-sales activities. If you're goal-oriented, organized, inquisitive, and persistent with above-average communication skills, consider a career in the industry's diverse world of professional sales, account management, and many other customer-facing roles.