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39 Best Marketing Bachelor of Business Administration (BBA) Degree Programs for 2024

Discover the leading Marketing Bachelor of Business Administration (BBA) Degree programs for 2024. Our list of 39 courses is tailored to help you excel in your chosen field with WeUni.

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Field of study

Course type

Only online courses

Where to study

Bachelor of Business Administration in Marketing

University of North Georgia - UNG

logo University of North Georgia - UNG

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

If you want to use your creative and analytical skills in order to seek and satisfy the needs of consumers, then the marketing major is for you. With the advent of the information explosion, newer analytical and tech approaches, marketing is experiencing an exciting revolution that we will help prepare you for. As a marketing major, you'll learn how to understand and apply marketing principles in order to make business decisions on products/services, promotion, logistics, and pricing, all while remaining focused on the consumer's wants and needs.

English

4 Years

B.B.A. in Marketing

James Madison University

logo James Madison University

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

Marketing is an ideal field of study if you want an action-oriented, challenging, and in-demand career where you will be solving business problems using analysis and creativity. As a JMU marketing major, you’ll be concerned with building long-term relationships and co-creating value with customers, clients, partners, and society at large. Your studies will focus on the traditional sales and digital marketing skills needed to be prepared for lots of different types of marketing. Factual and conceptual knowledge, problem solving, and communication are paired with experiential learning and the use of information technology. The result is developing expertise valued in a variety of business settings and industries.

English

4 Years

BBA Digital Marketing

Pace University

logo Pace University

United States of America (USA)

Business, Marketing, Digital Marketing

Bachelor of Business Administration (BBA)

This innovative program is designed for you to get ahead of the pack, so you can go out and make an impact in the career you’re meant for. With a BBA in Digital Marketing, you can develop increasingly vital online marketing strategy and information technology skills. As a digital marketing professional, you'll have both the conceptual background and the tools to develop actionable digital strategies in search engine optimization, social media, mobile technologies, data science, visual analytics, and e-commerce that will lead to the success of your organization and your career.

English

4 Years

Bachelor of Business Administration in Marketing

Trevecca Nazarene University

logo Trevecca Nazarene University

United States of America (USA)

Business Administration, Marketing

Bachelor of Business Administration (BBA)

Trevecca’s Bachelor of Business Administration in marketing gives you a solid foundation in both business and marketing principles so you are prepared to analyze company and customer situations and relationships and to implement effective strategies and solutions. Your coursework culminates in a career internship, giving you valuable experience upon which to build a successful career.

English

4 Years

Bachelor of Business Administration in Music Business

Trevecca Nazarene University

logo Trevecca Nazarene University

United States of America (USA)

Music, Business, Marketing

Bachelor of Business Administration (BBA)

The Bachelor of Business Administration in music business equips students with a strong foundation that will prepare them well for any kind of business venture in the music industry. The program features courses in artist management, music publishing, music industry law, record label operations, concert management, and music marketing.

English

4 Years

Bachelor of Business Administration in Marketing

Hardin-Simmons University

logo Hardin-Simmons University

United States of America (USA)

Business Administration, Marketing

Bachelor of Business Administration (BBA)

Marketing is power. It creates and communicates a firm’s value offering that generates consumer motivation. Fundamental to success in marketing is having a sound understanding of consumer behavior and customer decision-making; understanding how to collect and use information about the marketplace, and an ability to integrate the components of the marketing mix to solve marketing problems.

English

4 Years

BBA in Marketing

Siena Heights University

logo Siena Heights University

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

A Bachelor of Business Administration degree in Marketing from Siena Heights University will open many types of employment opportunities for you. With Siena Heights University’s emphasis on communication and ethics, you may confidently choose to start a new career or take your work in the business field to the next level. Through its curriculum and advising, the BBA faculty offers business majors the opportunity to become proficient, engaged citizens.

English

4 Years

Bachelor of Science in Business Administration

Salem University

logo Salem University
Devices icon

Online

United States of America (USA)

Business, Business Administration, Management, Marketing

Bachelor of Business Administration (BBA)

Salem offers accelerated undergraduate and graduate programs of study with continuous enrollment via distance education or on ground at our Salem, West Virginia campus. Courses are delivered in a monthly format (4-weeks) and completed on ground, online, or through a blended approach that uses both delivery methods. Online courses are structured to work within the constraints of full-time employment, allowing you to earn your degree with minimum disruption to your busy schedule. Traditional on ground programs of study are available for campus residents and commuter students.

English

4 Years

Bachelor of Business Administration in Marketing

Clayton State University

logo Clayton State University
Devices icon

Online

United States of America (USA)

Business Administration, Marketing

Bachelor of Business Administration (BBA)

Advertising, retail, product development, consumer behavior, strategic communication – it’s all part of majoring in Marketing. Studying under industry experts, you will gain the theoretical knowledge and practical experience required to advance as a marketing professional. Upon graduation, you will be equipped with a strong knowledge base, hands-on experience, and the mindset required for success in the dynamic field of marketing.

English

4 Years

Bachelor of Business Administration Degree

Aston American University

logo Aston American University

United States of America (USA)

Business Administration, Management, Marketing

Bachelor of Business Administration (BBA)

The Bachelor of Business Administration (BBA) program is a professionally focused degree designed to produce graduates who possess the practical knowledge and the associated critical thinking skills desired in today’s competitive business world. Coursework will prepare students for the latest professional challenges and opportunities; merging academic work with practical skills readily employable in the business environment. Students will be grounded in the study of business through a core curriculum of management, information systems, marketing, finance, accounting, economics, and business strategy. Degree programs from Aston American University are primarily designed to serve the education needs of working adults with the flexibility and support of a modern online institution. The BBA program empowers candidates to focus on their passion, impact their future, and change their world.

English

BBA in Marketing - Professional Selling

Middle Tennessee State University

logo Middle Tennessee State University

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

Marketing is a great career for creative thinkers interested in business. This program teaches the effective communication, research, and problem-solving skills to thrive as a marketing professional. Marketing has a diverse array of career paths, many offering incredible flexibility and high-income potential. Students will engage in coursework including professional preparation in marketing, business communication, e-commerce, professional selling, consumer behavior, market research, and technology.

English

4 Years

Bachelor of Business Administration in Marketing & Management

Oklahoma Christian University

logo Oklahoma Christian University

United States of America (USA)

Business Administration, Management, Marketing

Bachelor of Business Administration (BBA)

Join one of our programs where you will be treated as an individual, challenged in your work and learn to innovate in new ways, all while pursuing a greater mission.

English

4 Years

B.S.B.A in Marketing

Bloomsburg University

logo Bloomsburg University

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

Marketing concentration students study the process by which organizations satisfy consumer wants and needs in a contemporary society. Primary marketing activities such as product planning, distribution, pricing, and promotion are analyzed based on market research and consumer behavior.

English

4 Years

Bachelor of Business Administration in Marketing

Oklahoma Baptist University OKBU

logo Oklahoma Baptist University OKBU

Business Administration, Marketing

Bachelor of Business Administration (BBA)

Marketing is an integral part of the College of Business. In fact, every major of concentration and professional in the business world utilizes marketing concepts in their lives. Students studying marketing learn how companies create customer value and build strong relationships that help establish profitability. As a Marketing major you’ll not only learn the basic principles of marketing goods and services, consumer behavior, marketing research and marketing strategy, you’ll also be exposed to advertising, promotion, retail and sales management, e-marketing and even personal selling.

English

Bachelor of Business Administration in Marketing

Walsh College Of Accountancy And Business Administration

logo Walsh College Of Accountancy And Business Administration

United States of America (USA)

Business Administration, Marketing

Bachelor of Business Administration (BBA)

The Walsh Bachelor of Business Administration in Marketing blends academic rigor and practical skill development to prepare you for a successful career in marketing. This comprehensive program combines marketing fundamentals and a strong business foundation with courses in accounting, advertising, communications, economics, finance, statistics, technology, and more.

English

DIGITAL MARKETING BACHELOR'S DEGREE

Bryant & Stratton College

logo Bryant & Stratton College
Devices icon

Online

United States of America (USA)

Business, Marketing and Communications

Bachelor of Business Administration (BBA)

Combining traditional business and marketing concepts, the Digital Marketing bachelor’s degree gives students a foundation in key digital practices such as search engine optimization, social media marketing, web data analysis and additional online marketing strategies.

English

BACHELOR OF BUSINESS ADMINISTRATION IN MARKETING

Shorter University Including Robert H. Ledbetter College Of Business

logo Shorter University Including Robert H. Ledbetter College Of Business

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

Students who enrol in the Bachelor of Business Administration in Marketing degree will learn to identify and assess the consumer and industrial market needs, develop marketing strategies to meet those needs through primary and secondary marketing research, and create advertising campaigns.

Bachelor of Business Administration Marketing Concentration

Philander Smith College

logo Philander Smith College

Business Administration, Marketing

Bachelor of Business Administration (BBA)

Marketing is an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders.

English

BBA in Marketing

Middle Tennessee State University

logo Middle Tennessee State University

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

Marketing is a great career for creative thinkers interested in business. This program teaches the effective communication, research, and problem-solving skills to thrive as a marketing professional. Marketing has a diverse array of career paths, many offering incredible flexibility and high-income potential. Students will engage in coursework including professional preparation in marketing, business communication, e-commerce, professional selling, consumer behavior, market research, and technology.

English

4 Years

Bachelor of Business Administration (BBA) in Marketing

LIM College

logo LIM College

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

What makes consumers tick? Piques their interest? Turns them from window shoppers into purchasers? The right marketing. This major will give you the knowledge you need to build brands and drive profits.

English

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Bachelor of Business Administration (BBA), Marketing

The Bachelor of Business Administration (BBA) degree is a popular choice for students interested in pursuing careers in business and management. This program provides a solid foundation in various business disciplines such as accounting, finance, marketing, and management, preparing students for entry-level positions in a wide range of industries or for further studies in business-related fields.

Marketing is a dynamic field of study that focuses on understanding consumer behavior, market trends, and strategic communication to promote products or services. Students in this field learn about market research, branding, advertising, and digital marketing strategies to effectively reach target audiences and drive business growth.