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39 Best Marketing Bachelor of Business Administration (BBA) Degree Programs for 2024

Discover the leading Marketing Bachelor of Business Administration (BBA) Degree programs for 2024. Our list of 39 courses is tailored to help you excel in your chosen field with WeUni.

2

Field of study

Course type

Only online courses

Where to study

Bachelor of Business Administration in Marketing

Hardin-Simmons University

United States of America (USA)

Business Administration, Marketing

Bachelor of Business Administration (BBA)

Marketing is power. It creates and communicates a firm’s value offering that generates consumer motivation. Fundamental to success in marketing is having a sound understanding of consumer behavior and customer decision-making; understanding how to collect and use information about the marketplace, and an ability to integrate the components of the marketing mix to solve marketing problems.

English

4 Years

DIGITAL MARKETING BACHELOR'S DEGREE

Bryant & Stratton College

Online

United States of America (USA)

Business, Marketing and Communications

Bachelor of Business Administration (BBA)

Combining traditional business and marketing concepts, the Digital Marketing bachelor’s degree gives students a foundation in key digital practices such as search engine optimization, social media marketing, web data analysis and additional online marketing strategies.

English

Bachelor of Business Administration (BBA) - Online

The University of Fredericton (UFred)

Online

Canada

Business Administration, Management, Finance, Marketing, Digital Marketing

Bachelor of Business Administration (BBA)

Students in the University of Fredericton BBA program are provided with a blend of rigorous theoretical and applied learning that develops the managerial competencies required to succeed in today’s unique workforce. It is comprised of courses covering a wide range of foundational, advanced, and specialized subjects.

English

3 Years 6 Months

Bachelor of Business Administration

Swiss School of Management Barcelona

Online

Spain

Business Administration, Management, Marketing

Bachelor of Business Administration (BBA)

The Swiss School of Management Bachelor of Busines Administration (BBA) is designed for students eager to gain the knowledge and insights needed to start a career in international business. We prepare the next generation of global business leaders by fostering an international and culturally diverse learning environment, where innovative and entrepreneurial minds flourish. The Bachelor of Business Administration is a full-time, 180 ECTS program that is divided into three years. Our English-taught classes are dynamic and interactive with lecturers that are experts in their fields. Our students also get first-hand experience by engaging with industry leaders and through site visits to some of the world’s leading multinational companies. The Bachelor of Business Administration is a comprehensive degree that will prepare you for a full range of functions within the business world, making you a valuable asset to any organization. This program develops the business acumen and entrepreneurial mindset required to conduct business on a global scale. Students will cover international negotiation, cultures and languages, while exploring the complexity of multinational organizations, with their intricate hierarchies, social frameworks and administrative challenges. The Swiss School of Management Barcelona BBA Business Degree Program is a three-year program (180 ECTS). The program has annual intakes in October, January, and April.

English

3 Years

BBA in Marketing - Online

UeCampus

Online

United States of America (USA)

Business, Marketing, Digital Marketing

Bachelor of Business Administration (BBA)

Embark on an exciting journey with UeCampus's BBA in Marketing. This program is your gateway to mastering the art and science of modern marketing. Immerse yourself in the world of brand management, digital marketing, consumer behavior, and market research. Our curriculum is meticulously designed to transform you into a marketing maven, adept at crafting impactful marketing strategies and campaigns.

English

1 Year 6 Months

Bachelor of Business Administration Degree

Aston American University

United States of America (USA)

Business Administration, Management, Marketing

Bachelor of Business Administration (BBA)

The Bachelor of Business Administration (BBA) program is a professionally focused degree designed to produce graduates who possess the practical knowledge and the associated critical thinking skills desired in today’s competitive business world. Coursework will prepare students for the latest professional challenges and opportunities; merging academic work with practical skills readily employable in the business environment. Students will be grounded in the study of business through a core curriculum of management, information systems, marketing, finance, accounting, economics, and business strategy. Degree programs from Aston American University are primarily designed to serve the education needs of working adults with the flexibility and support of a modern online institution. The BBA program empowers candidates to focus on their passion, impact their future, and change their world.

English

Bachelor of Business Administration in Marketing

Oklahoma Baptist University OKBU

United States of America (USA)

Business Administration, Marketing

Bachelor of Business Administration (BBA)

Marketing is an integral part of the College of Business. In fact, every major of concentration and professional in the business world utilizes marketing concepts in their lives. Students studying marketing learn how companies create customer value and build strong relationships that help establish profitability. As a Marketing major you’ll not only learn the basic principles of marketing goods and services, consumer behavior, marketing research and marketing strategy, you’ll also be exposed to advertising, promotion, retail and sales management, e-marketing and even personal selling.

English

Bachelor of Business Administration in Marketing

Walsh College Of Accountancy And Business Administration

United States of America (USA)

Business Administration, Marketing

Bachelor of Business Administration (BBA)

The Walsh Bachelor of Business Administration in Marketing blends academic rigor and practical skill development to prepare you for a successful career in marketing. This comprehensive program combines marketing fundamentals and a strong business foundation with courses in accounting, advertising, communications, economics, finance, statistics, technology, and more.

English

BACHELOR OF BUSINESS ADMINISTRATION IN MARKETING

Shorter University Including Robert H. Ledbetter College Of Business

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

Students who enrol in the Bachelor of Business Administration in Marketing degree will learn to identify and assess the consumer and industrial market needs, develop marketing strategies to meet those needs through primary and secondary marketing research, and create advertising campaigns.

BBA in MARKETING

Iona College

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

Marketing explains how companies build and manage relationships with their customers. This includes the study of how consumers make decisions, how companies communicate with the public, and how brands that you see every day in stores are established as meaningful symbols.

English

Bachelor in - Business Administration

Muhlenberg College

United States of America (USA)

Business Administration, Management, Finance, Marketing, Public Administration, Organizational Leadership

Bachelor of Business Administration (BBA)

Muhlenberg’s Business Program develops leaders ready to face the challenges of succeeding in today’s competitive business world. We prepare graduates to address constantly changing global and industry environments, act ethically, and use a range of knowledge and skills in their work.

English

BBA Game & Creative Management

ISART Digital

France

Business Administration, Management, Marketing, Digital Marketing

Bachelor of Business Administration (BBA)

Develop skills to manage creative and digital projects

French

3 Years

Bachelor of Science in Business Administration

Salem University

Online

United States of America (USA)

Business, Business Administration, Management, Marketing

Bachelor of Business Administration (BBA)

Salem offers accelerated undergraduate and graduate programs of study with continuous enrollment via distance education or on ground at our Salem, West Virginia campus. Courses are delivered in a monthly format (4-weeks) and completed on ground, online, or through a blended approach that uses both delivery methods. Online courses are structured to work within the constraints of full-time employment, allowing you to earn your degree with minimum disruption to your busy schedule. Traditional on ground programs of study are available for campus residents and commuter students.

English

4 Years

Bachelor of Business Administration in Marketing

Clayton State University

Online

United States of America (USA)

Business Administration, Marketing

Bachelor of Business Administration (BBA)

Advertising, retail, product development, consumer behavior, strategic communication – it’s all part of majoring in Marketing. Studying under industry experts, you will gain the theoretical knowledge and practical experience required to advance as a marketing professional. Upon graduation, you will be equipped with a strong knowledge base, hands-on experience, and the mindset required for success in the dynamic field of marketing.

English

4 Years

Bachelor of Business Administration Marketing Concentration

Philander Smith College

United States of America (USA)

Business Administration, Marketing

Bachelor of Business Administration (BBA)

Marketing is an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders.

English

BBA-Marketing

Georgia Southwestern State University College of Business and Computing

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

The Georgia Southwestern School of Business offers a Bachelor of Business Administration in Marketing. Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. As the marketplace continues to become more global and crowded, organizations need to understand how to find and partner with customers and other businesses to grow relationships while also following a strategy to maintain a competitive advantage over competitors and deliver desired outcomes.

English

Bachelor of Business Administration in Marketing & Management

Oklahoma Christian University

United States of America (USA)

Business Administration, Management, Marketing

Bachelor of Business Administration (BBA)

Join one of our programs where you will be treated as an individual, challenged in your work and learn to innovate in new ways, all while pursuing a greater mission.

English

4 Years

Bachelor of Business Administration (BBA) in Marketing

LIM College

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

What makes consumers tick? Piques their interest? Turns them from window shoppers into purchasers? The right marketing. This major will give you the knowledge you need to build brands and drive profits.

English

Bachelor in International Business Administration (BBA) Marketing & Communication

New European College

Germany

Communication, Business Administration, Marketing

Bachelor of Business Administration (BBA)

Bachelor of International Business Administration students complete a series of broad marketing modules, however those students who choose the specialization Marketing and Communication are introduced to the aspects of companies and organisations that affect the success or the organisation. Marketing & Communication comprises a combination of business marketing strategies, branding and the way that businesses and organizations promote themselves to the outside world. It is the business of creating a constant image that will promote the company, its ideals and its products. Marketing & Communication penetrates deeper than just the production of printed or online material, it deals with the way an organization communicates its messages, both internally and externally. Business Administrators dealing with the Marketing & Communication strategies of a company are constantly looking at the systems in place, at the human resources and the way in which they are managed, at the supply chain and at the sales pipeline – all areas affected directly by the marketing and communication strategy. Marketing & Communication deals with branding, imaging, house style, but also with crisis management, downsizing and re-inventing – Marketing & Communication specialists are at the front line of Business Administration!

English

3 Years

Bachelor of Business Administration in Marketing

University of North Georgia - UNG

United States of America (USA)

Business, Marketing

Bachelor of Business Administration (BBA)

If you want to use your creative and analytical skills in order to seek and satisfy the needs of consumers, then the marketing major is for you. With the advent of the information explosion, newer analytical and tech approaches, marketing is experiencing an exciting revolution that we will help prepare you for. As a marketing major, you'll learn how to understand and apply marketing principles in order to make business decisions on products/services, promotion, logistics, and pricing, all while remaining focused on the consumer's wants and needs.

English

4 Years

Popular degree types

Bachelor of Business Administration (BBA) Degree Online Bachelor of Science (BSc) Degree Bachelor of Arts (BA) Degree

Fields of study

Marketing and Communications Digital Marketing

Popular locations

Italy United States of America (USA)France Spain

Bachelor of Business Administration (BBA), Marketing

The Bachelor of Business Administration (BBA) degree is a popular choice for students interested in pursuing careers in business and management. This program provides a solid foundation in various business disciplines such as accounting, finance, marketing, and management, preparing students for entry-level positions in a wide range of industries or for further studies in business-related fields.

Marketing is a dynamic field of study that focuses on understanding consumer behavior, market trends, and strategic communication to promote products or services. Students in this field learn about market research, branding, advertising, and digital marketing strategies to effectively reach target audiences and drive business growth.

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