22 Best Marketing Bachelor's Degree Programs in Canada for 2024

Students in the University of Fredericton BBA program are provided with a blend of rigorous theoretical and applied learning that develops the managerial competencies required to succeed in today’s unique workforce. It is comprised of courses covering a wide range of foundational, advanced, and specialized subjects.

The program aims to train professionals to work in the new reality of the communications world and master the various aspects of integrated communications, such as advertising, sponsorships, public relations, direct marketing, etc.

Bachelor of Commerce graduates are business leaders. They are creative thinkers. They are problem solvers who help communities find their way in difficult times. Our four-year Bachelor of Commerce degree opens doors to the executive level of business with a focus on the development of critical commerce and management competencies combined with an understanding of globalization and its implications. Engage the business community through current case studies, networking, independent studies, the co-operative education experience, and international study tours. Our grads enter the global workforce with confidence and real-world experience.

Students can complete their first year (30 credits) of the Bachelor of Commerce Degree at Keyano College. The Bachelor of Commerce program will provide students with background skills and knowledge in the various specialized areas of business, as well as in the humanities and social sciences.

In a cluttered and competitive landscape, companies need marketing professionals to connect customers to products and services, develop and sustain those relationships and make the business profitable. In the Marketing and Management Technology Program, you will learn about marketing, retail, and general management with an emphasis on the client experience. Through two internships, a work-study option, and teachers are drawn from the industry, Dawson’s program provides theoretical knowledge and real-life experiences to form successful marketers ready for any challenge.

Honours Bachelor of Commerce (Digital Marketing). The intersection of technology and personalized experiences is the cornerstone of the Honours Bachelor of Commerce (Digital Marketing) program. This four-year degree assembles two closely related industry realities: access to data, which offers opportunities for marketers to reach new audiences, and innovation in software and platforms, which has fostered personalized, direct communication with customers.

The Honours Bachelor of Public Relations Management at Centennial College's Story Arts Centre is a unique, first-of-its-kind offering in Canada that combines public relations and business studies. In four years, this program will prepare you for an exciting career in public relations (PR), social media, and corporate communications.

The International Food Business programme is unique in many ways, but first and foremost because it is offered by a Dutch and a Canadian University who both offer their Bachelor degree to students who complete this programme, Students study both in Canada and in the Netherlands during the 4 years of study.

There is no better place to focus on an education in marketing than at The Business School at Humber. Our experienced faculty combined with an industry-focused curriculum and renowned industry partners put our program among the very best.

This eight-month graduate certificate program is designed to provide you with leadership skills to support the global hospitality service economy. You will be able to respond to the shift in global economic and business management practices from product to service. An emphasis is placed on recognizing new opportunities and developing new service categories and market segments while supporting the implementation of organizational change.

The tourism industry is an economic engine for Canada. Working mostly in small or medium-sized businesses, the players in the tourism industry are often multidisciplinary, dynamic, welcoming, and resourceful. Whether in events, in hospitality and customer service, or in travel management, the graduate will have every opportunity to find a thrilling career, skilled workers in tourism being actively sought in all areas. provinces of Canada. A career in tourism will expose the graduate to a variety of rewarding and enriching experiences. With courses specially designed to prepare the student for the job market, the program provides the tools necessary to excel in the industry. In particular, the program includes two internships in companies and practical experiences and guided tours in popular tourist establishments in Ottawa, Eastern Ontario, the Outaouais, and even internationally. At the end of his studies, the graduate will be able to work in various organizations and companies, whether it is to offer complete customer service or to play a strategic and important role within a team dedicated to the satisfaction of the visitors. . The graduate will also have the opportunity to become a member of industry-recognized professional associations, including the Canadian Institute of Travel Counselors. Flexible schedules, opportunities for rapid career advancement, and the gratification of working with an audience of travelers, explorers, and enthusiasts: tourism employs nearly 1.8 million Canadians, 31% of whom are young people between 18 and 35 years old. In addition, the possibilities of finding a career are more and more numerous! At the end of his studies, the graduate will also have acquired the four essential skills that distinguish La Cité graduates: Entrepreneurship and initiative, Creativity, Commitment, and bilingual ability.

This program examines the scientific and economic relationships that influence in the food industry. Courses range from food chemistry and microbiology to agricultural economics and management courses, giving you the business skills and scientific understanding needed for a career in the food and grocery sectors.

Customers do not buy products. They buy solutions. They buy benefits. Marketers help their organizations understand customer perceptions of value and how to create, communicate and deliver that value better than the competition.

This 4 year Bachelor degree will focus on entrepreneurship and innovation in the European Food Business. The first two years you will receive a foundation in business management, marketing, and food product development.

In the program, students use code and programming as tools for creative expression in forms such as games, immersive and 3D environments, the internet of things (IoT), interactive performance, and data visualization.

The heart of Centennial College's Interactive Media Management program is user experience (UX). Through this offering, your ability to design and create meaningful interactive digital experiences will position you to succeed as an interactive media professional. You'll find this graduate certificate program, facilitated through the School of Communications, Media, Arts and Design, ideal if you've completed a post-secondary program and wish to apply your skills to a career in interactive media management. If you're passionate about making interactive experiences that "just work", this program is for you. Your courses will teach you how to plan all elements of an effective interactive digital experience, starting with assessing what your audience needs to accommodate their needs through the interface, its design, and the words it contains. You'll also have the opportunity to work on your own project, from concept to prototype.

The Marketing Management (MKMT) major consists of a balanced curriculum of marketing and liberal education courses that provide students with an understanding of the world they will work and live in as active and engaged citizens.

Humber’s Bachelor of Commerce – Digital Business Management program provides the essential components of a traditional business degree, plus a broad selection of cutting-edge technology and advanced marketing techniques. It will help prepare you to succeed in a highly competitive business environment.

This degree has been designed for students interested in the business side of fashion. It features a distinctive array of fashion management courses and a program focus in areas such as wholesale management, retail operations, or import/export management.

The Marketing program at the Alberta School of Business is built on the strength of our faculty’s world-class research in the areas of retailing, market research, and consumer behavior. The program combines research-based principles with innovative teaching methods: in addition to lectures and discussions, you’ll participate in managerial cases, group projects, and market simulations. You’ll also develop practical skills in areas such as consumer and market analysis, managerial decision-making, and implementing marketing programs, preparing you to engage in sophisticated marketing practice.