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34 Best Marketing and Communications Bachelor of Arts (BA) Degree Programs in United States of America (USA) for 2024

Find the most comprehensive list of top Marketing and Communications Bachelor of Arts (BA) Degree programs in United States of America (USA) for 2024. Our selection is tailored to help you excel in your chosen field with the best educational institutions.

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Field of study

Where to study

Course type

Only online courses

BA in Hospitality Management

Unicaf University (MW)

logo Unicaf University (MW)
Devices icon

Online

United States of America (USA), Greece, Romania, United Kingdom, Egypt, Ghana, Malawi, Mauritius, Kenya, Nigeria, Somalia, Zambia, Jordan

Business, Hospitality Management, Marketing and Communications

Bachelor of Arts (BA)

This degree is essential for all those wishing to follow a path in the hospitality and tourism industry. The hospitality industry and associated services is a huge and dynamic sector with excellent prospects and opportunities. The degree provides the students with all the necessary knowledge, leadership, analytical and communication skills and prepares them to engage successfully in this demanding sector of the economy. It provides the student with the necessary tools to add value to any organization operating in the hospitality industry. Upon completion students will be able to understand in depth the forces and the challenges that drive such a dynamic sector and will be able to interact effectively with any organization in the industry.

English

4 Years

Bachelor of Arts (BA) in Communications & Media Technologies

Academy of Art University

logo Academy of Art University
Devices icon

Online

United States of America (USA)

Communication, Journalism, Marketing and Communications, Digital Marketing

Bachelor of Arts (BA)

The School of Communications & Media Technologies BA program provides a dynamic education of essential modern media skills including foundations in storytelling, broadcasting, journalism, and mobile platforms. Under the guidance of industry experts, students learn to shoot, edit, write, and host their own productions, and use the latest technologies to stream and broadcast them.

English

4 Years

BA in Integrated Marketing and Communications

Keiser University Flagship Campus

logo Keiser University Flagship Campus

United States of America (USA)

Business, Marketing and Communications

Bachelor of Arts (BA)

In the BA in Integrated Marketing and Communications, you will receive a highly beneficial blend of modern marketing, professional communications, and business practices rarely found in one major.

English

4 Years

Bachelor of Arts in Digital Content Creation

Graceland University

logo Graceland University

United States of America (USA)

Communication, Arts, Film Studies, Design, Graphic Design, Marketing and Communications, Digital Marketing

Bachelor of Arts (BA)

As a digital content creator, you can be at the forefront of modern digital marketing. The digital media landscape is rapidly and constantly changing. As a professional content creator, you will need more than just the ability to produce a single type of content; you will have to understand the how and why of using a variety of media platforms together and then having the skills to produce compelling content across the entire range of digital media ranging from video and podcasts to social media, email, and websites.

English

4 Years

Bachelor of Arts (BA) in Public Relations

Loras College

logo Loras College

United States of America (USA)

Communication, Business, Marketing and Communications

Bachelor of Arts (BA)

The Public Relations major at Loras prepares students to work in a variety of professional fields including entertainment, politics, event planning, sports promotion, and community relations. Students learn the necessary skills to complete amazing internships, conduct relevant research, understand audiences, and secure future employment. Additionally, students have access to a digital learning lab with creative computer software programs to prepare them for the ever-changing technological expectations of the industry.

English

4 Years

Bachelor of Arts in Strategic Communication

Hardin-Simmons University

logo Hardin-Simmons University

United States of America (USA)

Communication, Marketing and Communications, Digital Marketing

Bachelor of Arts (BA)

Our Strategic Communication Degree is designed to equip students to apply communication strategies in a variety of organizational settings, to integrate multi-disciplinary communication tools and techniques, and to engage people with organizational messages in face-to-face conversations and through mediated platforms, both traditional and social.

English

4 Years

Bachelor of Arts in Communication

Southwest Baptist University

logo Southwest Baptist University

United States of America (USA)

Communication, Journalism, Marketing and Communications

Bachelor of Arts (BA)

Employers consistently report that excellent oral and written communication skills are the most desirable abilities in potential employees. By studying communication at SBU, you will become well-versed in the foundational communication theory and practices that will equip you to be prepared for a wide variety of potential career paths. Many communication alumni go on to pursue further education and have had significant success at graduate schools.

English

4 Years

B.A. in Digital Media & Communication

University of Saint Joseph

logo University of Saint Joseph

United States of America (USA)

Communication, Marketing and Communications, Digital Marketing

Bachelor of Arts (BA)

The University of Saint Joseph’s Bachelor of Arts in Digital Media and Communication degree provides you with the critical skills and knowledge needed to excel in today’s dynamic digital world. From graphic design, media production, and web development to marketing communications, the program prepares you to be a professional communicator and storyteller across various media platforms.

English

4 Years

Bachelor of Arts in Communication

California State University, Fresno

logo California State University, Fresno

United States of America (USA)

Communication, Journalism, Marketing and Communications

Bachelor of Arts (BA)

Our aim is to prepare students to understand and provide leadership in a competitive communication-oriented society. We offer a balance of humanistic and scientific instruction in communication skills people need to function effectively in teaching, business, law, nonprofit organizations, public service and administration, public relations, government, and management. Outside the workplace, these skills will also enhance students' ability to be active in civic engagement and community service. Our program requires a comprehensive understanding of the breadth and depth of the communication discipline, as well as its major theoretical frameworks and research methodologies. The major and minor emphasize how this theoretical knowledge is applied in specific contexts ranging from personal relationships to professional organizations to public advocacy. Students investigate problems in diverse cultural settings, which makes the San Joaquin Valley - with its tremendous ethnic diversity - an ideal location for study.

English

4 Years

Bachelor of Arts in Communication

Trine University

logo Trine University

United States of America (USA)

Communication, Journalism, Marketing and Communications

Bachelor of Arts (BA)

Everyone has a story to tell. With Trine University’s Bachelor of Arts with a major in communication, you can help tell it better.

English

4 Years

BA in Advertising and Public Relations

Susquehanna University

logo Susquehanna University

United States of America (USA)

Communication, Business, Marketing and Communications

Bachelor of Arts (BA)

Advertising and public relations are vital functions in dynamic companies. Different than marketers, advertising and public relations professionals take a creative look at strategic communications, blending research and art to craft all messages for a company. You will learn to take your natural creativity and analytical thinking and combine them to create comprehensive and connected brands and communications strategies

English

4 Years

Bachelor of Arts in Communication

Messiah College

logo Messiah College

United States of America (USA)

Communication, Journalism, Marketing and Communications

Bachelor of Arts (BA)

The Bachelor of Arts (B.A.) degree in communication at Messiah College helps you further your knowledge in the general field of communication with the flexibility to take courses in areas of communication that interest you most.

English

4 Years

Bachelor of Arts in Advertising and Marketing

Southwest University of Visual Arts

logo Southwest University of Visual Arts

United States of America (USA)

Business, Marketing and Communications

Bachelor of Arts (BA)

In SUVA’s Bachelor of Arts in Advertising and Marketing program, students gain the knowledge and experience required to move a product or service from a business or organization to the consumer. Students learn how to identify customer needs, communicate information to consumers, and how to market products and services locally, nationally and globally. Developing real-world marketing plans and participating in national student advertising and marketing competitions provides our students hands-on experience. Graduates from this degree are qualified to work in advertising, sales, public relations, promotions and marketing.

English

Bachelor in Communication

High Point University

logo High Point University

United States of America (USA)

Communication, Journalism, Marketing and Communications

Bachelor of Arts (BA)

Students in the Communication program study a range of human and mediated communication theories and techniques. We focus on understanding audiences, how messages are disseminated, and how these messages help shape cultural identities, including their social, economic and political effects.

English

4 Years

BA in Strategic Communication

Washington and Lee University

logo Washington and Lee University

United States of America (USA)

Communication, Business Administration, Marketing and Communications

Bachelor of Arts (BA)

Students who study Strategic Communication at Washington and Lee benefit from a liberal arts education provided through a professional prism. By offering students the best of both, we prepare them to participate in a democratic society by teaching them to think critically, to communicate clearly, and to fully recognize the role of news, public relations and other forms of media in a free society.

English

Bachelor of Arts in Communication

Bellarmine University

logo Bellarmine University

United States of America (USA)

Communication, Journalism, Marketing and Communications

Bachelor of Arts (BA)

Interested in the rich field of communication? At Bellarmine, our courses blend class work with hands-on application and field experiences to teach new communication technologies as well as the many facets of human communication: interpersonal, intercultural, mediated and group.

English

Bachelor of Arts in Digital Media

Messiah College

logo Messiah College

United States of America (USA)

Communication, Arts, Design, Marketing and Communications, Digital Marketing

Bachelor of Arts (BA)

Kick your creative energy and storytelling talents into high gear by pursuing a digital media degree at Messiah College, one of the top private Christian colleges in the U.S.

English

4 Years

BA in Public Relations

Cardinal Stritch University

logo Cardinal Stritch University

United States of America (USA)

Communication, Business, Marketing and Communications

Bachelor of Arts (BA)

Students in the program will learn how to create and maintain a favorable public image for the organization they represent by shaping public perception of their organization and to increase awareness of its work and goals. The interdisciplinary nature of this program relies on coursework in Communication, Public Relations, Art, and Computer Science.

English

Beauty Marketing & Product Development

Fashion Institute of Design & Merchandising FIDM Digital Arts

logo Fashion Institute of Design & Merchandising FIDM Digital Arts

United States of America (USA)

Business, Marketing and Communications

Bachelor of Arts (BA)

Whether students want to start their own beauty brand or work for an established brand, courses in marketing, product development, and the business of beauty ensure they develop the skills necessary to be future innovators and leaders in the beauty industry.

English

Bachelor of Arts in Communication and Media Studies (CMS)

Clayton State University

logo Clayton State University

United States of America (USA)

Communication, Journalism, Marketing and Communications

Bachelor of Arts (BA)

The Bachelor of Arts in Communication and Media Studies (CMS) emphasizes training in liberal arts: literature, theater, art, philosophy, and languages. The ability to write and speak well, think critically about different media and modes of communication and recognize written, visual, and multimedia texts — these types of broad-based, flexible skills enrich graduates’ lives. Additionally, these same skills offer graduates the tools they need to thrive in professions revolutionized by rapidly evolving and digital media technologies.

English

4 Years

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Bachelor of Arts (BA), Marketing and Communications, United States of America (USA)

A Bachelor of Arts (BA) degree is a versatile undergraduate program that offers a broad education in the humanities, social sciences, and liberal arts. Students can choose from a wide range of majors, including literature, history, psychology, and more. This degree provides critical thinking skills, cultural awareness, and communication abilities, preparing graduates for various career paths.

Marketing and Communications is a dynamic field that focuses on creating, delivering, and managing messages to target audiences. Students in this field learn about market research, advertising, public relations, and digital marketing strategies. With a strong emphasis on communication skills and creativity, graduates can pursue careers in branding, social media management, and market analysis.

In the United States of America, higher education is highly valued with a wide range of accredited universities and business schools offering diverse degree programs. Students can choose from traditional universities, online programs, and specialized institutions to pursue their educational goals. The US education system is known for its innovation, research opportunities, and global networking possibilities.