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70 Best Business Bachelor of Arts (BA) Degree Programs in Germany for 2024

Find the most comprehensive list of top Business Bachelor of Arts (BA) Degree programs in Germany for 2024. Our selection is tailored to help you excel in your chosen field with the best educational institutions.

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BA in Digital Communications

EU Business School

logo EU Business School

Spain, Germany

Communication, Digital Marketing

Bachelor of Arts (BA)

Consumers have become active participants of the digital world, blurring the line between company and customer. Media today is driven by strong brands, social media campaigns and individual influencers that establish and propel relationships with target audiences. This ongoing dialogue is the key to reaching new customers and solidifying relationships with existing ones. This program will develop entrepreneurial thinking and cover topics such as structuring public relations campaigns, media strategy and organizational communication.

English

3 Years

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BA in Leisure & Tourism Management

EU Business School

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Spain, Switzerland, Germany

Hospitality Management

Bachelor of Arts (BA)

With this bachelor’s degree, students will get an in-depth and practical understanding of hospitality management; quality of service; event and conference planning; and sustainability as it applies to tourism. The overview of these key business areas ensures that students gain a deep understanding of the industry while fostering their capacity for creative, entrepreneurial thinking. Case studies allow students to apply theoretical knowledge to real-world scenarios and find appropriate solutions.

English

3 Years

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BA in Digital Business, Design & Innovation

EU Business School

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Spain, Switzerland, Germany

Design, Business

Bachelor of Arts (BA)

Digitalization is continually expanding horizons. In addition to startups and new ventures, established businesses are also going digital to appeal to new generations and adapt to modern technologies. They all need entrepreneurial innovators who can come up with creative solutions that are also practical and applicable. Through this program young business leaders will develop the skills, adaptability and curiosity not just to keep up with evolution, but also think ahead and drive change.

English

3 Years

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BA (Hons) in Business

EU Business School

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Germany

Business

Bachelor of Arts (BA)

The BA (Hons) in Business will create graduates capable of dealing with diverse intrinsic and extrinsic opportunities and challenges in the business world and do so in a creative fashion promoting business sustainability and growth. 

English

3 Years

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BA (Hons) in Business (Management)

EU Business School

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Germany

Business, Management

Bachelor of Arts (BA)

The BA (Hons) in Business (Management) is a three-year full-time program (180 ECTS) that is designed to provide a strong grounding in fundamental business concepts, ideas, practices and methodologies. Throughout this EQF level 6/NFQ level 8 honors program, students will undertake comprehensive and critical analysis of business organisations, functions, processes and management techniques. Students will acquire a good understanding of general business theory and practice and the critical knowledge and skills to contribute effectively to the resolution of business problems.  

English

3 Years

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BA (Hons) in Business (Project Management)

EU Business School

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Germany

Project Management

Bachelor of Arts (BA)

The BA (Hons) in Business (Project Management) is a three-year full-time program (180 ECTS) that is designed to provide a strong grounding in fundamental business concepts, ideas, practices and methodologies. Throughout this EQF level 6/NFQ level 8 honors program, students will undertake comprehensive and critical analysis of business organisations, functions, processes and management techniques. This pathway deals comprehensively with contemporary project management concepts for business whilst exploring the social, organizational, behavioral, and systems issues of project management and the provision of a framework for managing projects. 

English

3 Years

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BA (Hons) in Business (HR Management)

EU Business School

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Germany

Human Resource Management

Bachelor of Arts (BA)

The BA (Hons) in Business with a pathway in Human Resource Management is a three-year full-time program (180 ECTS). Designed for those with an interest in people and the people aspects of businesses and organizations, this EQF level 6/NFQ level 8 honors degree program provides students with a solid grounding in business concepts and skills as well as specialist knowledge in human resources. With a particular focus on the management of people and their impact as a resource on an organization’s performance, students acquire the knowledge and skills they will need to compete successfully as a human resource specialist in today’s complex and changing world of business.

English

3 Years

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BA (Hons) in Business (Law)

EU Business School

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Germany

Law, Business

Bachelor of Arts (BA)

This honors degree program is designed for students intending to pursue a business career in areas where a detailed knowledge of the law is useful. As well as providing a solid grounding in business, it focuses on business law and governance providing an understanding of the legal framework within which an organization must operate to ensure that its business activities are compliant with all legal requirements. This program aims to develop skills in critical thinking, problem-solving and communication to enable students to analyze the legal issues that arise in business and ensure compliance to avoid legal problems from arising.

English

3 Years

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Bachelor Sports Management (BA)

AKAD University

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Online

Germany

Business, Hospitality Management, Sports Management

Bachelor of Arts (BA)

The distance learning sport management is a flexibly conceived Bachelor study, which can be completed both part-time and full-time.

German

3 Years

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Bachelor of Arts Business Management

SRH Fernhochschule – The Distance Learning University

logo SRH Fernhochschule – The Distance Learning University

Online

Germany

Business Administration, Management

Bachelor of Arts (BA)

In the Bachelor's degree programme Business Management you will acquire practical and intercultural skills to gain a foothold in internationally operating companies.

English

3 Years

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BA International Tourism Management

Fachhochschule Westküste

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Germany

Business Administration, Hospitality Management, Marketing and Communications

Bachelor of Arts (BA)

The ITM bachelor's program offers a wide range of options so that you can design your studies individually. The advantage: A course of study tailored to your own needs and professional ideas. The ITM course focuses on economic and global relationships in the field of tourism.

German

3 Years

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B.A. in Business Administration - International Management

STI ISW Business School Freiburg

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Germany

Business Administration, Management, International Business

Bachelor of Arts (BA)

The B.A. in Business Administration – International Management and Intercultural Competences has its main focus on subjects in applied business economics with regard to international activity in a company.

English

3 Years

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Bachelor of Arts in International Business Management

Furtwangen University/HFU Business School

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Germany

Business, Management, International Business

Bachelor of Arts (BA)

Are you looking for a course which is both forward-looking and practical? Is a global perspective important for you? Then International Business Management is the right course for you.

English

3 Years 6 Months

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Bachelor Marketing and Sales Management (BA)

AKAD University

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Online

Germany

Business, Management, Marketing

Bachelor of Arts (BA)

More and more companies are expanding their sales. No wonder! Because in the markets, the digitization of production processes will make the production processes more homogenous and the focus will shift to marketing and sales. There are exciting fields of activity. For sales professionals who also have a broad marketing know-how, there are great opportunities.

German

3 Years

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Management Social Work (Bachelor of Arts) - full time

NBS Northern Business School

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Germany

Social Sciences, Management

Bachelor of Arts (BA)

The Management Social Work (BA) course is an accredited, state-recognized course offered by the NBS Northern Business School Hochschule für Management und Sicherheit in Hamburg.

German

3 Years

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BA in Communication Management

DEKRA Hochschule für Medien

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Germany

Communication, Business Administration, Management, Marketing

Bachelor of Arts (BA)

The program Communication Management accentuates the conception and creative implementation of communication strategies and media productions. The communication and media sectors are among the fastest-growing areas in the world with a high demand for qualified professionals.

German

3 Years

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B.A. Sport Journalism

German Sport University Cologne

logo German Sport University Cologne

Germany

Communication, Journalism, Sports Management

Bachelor of Arts (BA)

As a reaction to the intense transformational processes in the branches of sport, media and communication, the German Sport University offers a nationwide unique university study programme in B.A. Sport Journalism. This is focused on the fields of journalism, media practice, sports practice and communications science studies.

Bachelor Social Management (BA)

Apollon Hochschule

logo Apollon Hochschule

Online

Germany

Social Sciences, Business, Public Administration

Bachelor of Arts (BA)

The new APOLLON distance learning Bachelor's degree in Social Management (BA) provides you with a mixture of business know-how and a scientifically sound view of social work that is often demanded on the market. This also includes imparting industry knowledge and framework conditions of the social economy. It also offers you application-specific electives that prepare you for different fields of application. The curriculum is forward-looking, for example...

German

3 Years

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Bachelor of Arts in Global Trade Management – classic/cooperative

Hochschule Worms University of Applied Sciences

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Germany

Business Administration, International Business, Supply Chain Management

Bachelor of Arts (BA)

The Bachelor's degree program Global Trade Management (formerly International Business Administration and Foreign Trade (BA)) is a business administration degree program with a focus on international and especially foreign trade related aspects. The Bachelor of Arts program gives graduates a broad and integrated knowledge of business and foreign trade relations. In addition, they have a sound scientific understanding in the field of business administration and foreign trade.

English, German

3 Years

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Sustainable Business Administration (B.A.)

Trier University of Applied Sciences

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Germany

Sustainability, Business Administration

Bachelor of Arts (BA)

The degree program Sustainable Business Administration (B.A.) aims to provide students with the necessary specialist and interdisciplinary knowledge, skills, and methods of business administration, together with the aspects of sustainability, in a first professional qualification. The program is based on a detailed teaching of scientific and methodological principles in the various areas of accounting, marketing, sustainable management, and economics.

German

3 Years

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Bachelor of Arts (BA), Business, Germany

A Bachelor of Arts (BA) degree is a versatile undergraduate program that offers a broad education in the humanities, social sciences, and liberal arts. Students can choose from a wide range of majors, including literature, history, psychology, and more. This degree provides critical thinking skills, cultural awareness, and communication abilities, preparing graduates for various career paths.

The field of Business encompasses a wide range of disciplines such as management, marketing, finance, and entrepreneurship. Students studying Business gain valuable skills in decision-making, problem-solving, and strategic thinking. With a focus on real-world applications, Business programs prepare students for diverse career opportunities in industries such as finance, consulting, and technology.

Germany is known for its high-quality education system, offering a wide range of accredited degrees in various fields. With top-ranked universities and business schools, students in Germany have access to excellent academic programs, research opportunities, and industry connections. The country's focus on innovation and practical learning makes it an attractive destination for students seeking quality higher education.