Bachelor of Business Administration in Marketing

Trevecca’s Bachelor of Business Administration in marketing gives you a solid foundation in both business and marketing principles so you are prepared to analyze company and customer situations and relationships and to implement effective strategies and solutions. Your coursework culminates in a career internship, giving you valuable experience upon which to build a successful career.

Program Benefits

• Graduate with the skills and experience you need to be competitive in the job market.
• Learn from faculty who possess high degrees in their fields, who have relevant and valuable real-world experience, and who make an effort to know you personally.
• Enjoy our small class sizes and supportive campus community.
• Gain access to the 40,000+ businesses of Nashville where internship and employment opportunities abound.

What to Expect

As a student in Trevecca’s BBA in the marketing program, you’ll gain a solid foundation in both business and marketing principles. Our business curriculum equips you with courses in accounting, finance, marketing, law, and quantitative analysis so that you’ll understand every major facet of the business.

You’ll also be trained in essential marketing principles so that you can help your company and/or client analyze their situation and solve their problems with effective and timely strategies. Marketing coursework includes topics like communication, consumer behavior, sales fundamentals, advertising strategies, market research, internet marketing, international marketing, and quality customer service. Our curriculum includes hands-on learning opportunities and class simulations using the latest marketing methods and technologies.

At Trevecca, your learning continues outside of the classroom where you can take part in the Nashville American Marketing Association student club. Your degree also culminates in an exciting internship, giving you the chance to gain valuable hands-on experience and establish professional networking contacts. One of our recent graduates turned an internship with the Nashville Predators into a full-time job managing the sales of the team's premium seating. Another graduate leveraged her internship with the local Dale Carnegie franchise into a position as a corporate trainer.

Why Choose Trevecca?

Founded in 1901 and a leader in online education for more than two decades, Trevecca helps students discover and pursue an individual calling by providing innovative instruction; cultivating a supportive, Christ-centered community; and establishing relationships that open doors.

Recognized nationally and locally for academic quality, Trevecca has earned a reputation for providing the world with servant leaders, problem solvers, and difference makers. Trevecca’s holistic approach to education encompasses intellectual, social, emotional, physical, and spiritual growth.

As a Christian university, we offer programs that explore the ways faith intersects with your field of study. This means you can gain your marketing degree in a supportive, Christian community with small classroom sizes and engaged faculty members who care about you and your goals.

With accreditation and esteemed faculty, Trevecca has helped develop the minds of students from all over the world for more than 120 years. Located in the heart of Nashville, Trevecca's faculty and staff are focused on preparing students for lives of leadership and service. Founded in 1901, Trevecca is committed to holistic education, encouraging students to grow intellectually, socially, emotionally, physically, and spiritually.

Trevecca offers classes at the main campus as well as two satellite campuses in Middle Tennessee and online classes worldwide. With students from 47 states and 39 countries, Trevecca offers 20 associate degrees, 81 undergraduate majors, 25 master’s programs, and three doctoral programs as well as specialist and certificate programs.

Academics

Earn a highly esteemed degree in a Christ-centered community that's committed to your success. At Trevecca, you’ll reach your education goals while also deepening your faith and worldview. Our body of multi-denominational, unapologetically Christian faculty and staff allows students to understand others' perspectives while also growing themselves.

• Accredited by the Southern Association of Colleges and Schools
• 19:1 student-teacher ratio
• 94% of faculty with the highest degrees in their field

Community

We believe that faith should be at the center of all things. That’s why, as a university, we come together multiple times a week to worship, learn, praise, and grow in the chapel. This time allows our students, staff, and faculty to come together in fellowship to deepen their relationship with Christ and each other.

• 9 campus ministries
• 47 chapel opportunities per semester
• Annual international mission trips

Mission

Trevecca Nazarene University is a Christian community providing education for leadership and service.

Our Campus

Our main campus is home to more than 1,000 students and has plenty to offer. From coffee shops and eateries to rec facilities and Benson Auditorium, there are places to hang out, get active, grab a bite, or watch a show. There’s always something happening right in our backyard.

Our City

You’ll find Trevecca in the heart of Nashville, just a mile from the vibrant downtown district, and students are surrounded by rich history and opportunities to learn, grow and serve. Off-campus volunteer opportunities allow students to see the city from different perspectives and help shine God’s light in different areas. Exploring the exciting urban surroundings, from Music Row to waterfall hiking to Opry Mills, you’re sure to find places where you love to spend time.