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Graduate Program: Event Manager

LéCOLE - The Event Thinking School


Location

France

Study Format

On Campus

Course language

English, French

Study Fields

Business Administration, Hospitality Management, Marketing and Communications

Duration

2 Years

Academic pace

Full Time

Degree

Master's Degree

Tuition Fee

Request info

Program Description

«Events management isn't a role that can be fully learned or mastered in a conventional 50m² classroom»

Each student becomes familiar with the sites and comes face to face with the venues that are the "raw materials" of any event.

Classes are held in locations that change every week. Days or weeks are "hosted" by various event sites (Convention centers - Expo parks - Hotels - Theatres - Advertiser campuses - Stadiums - Concert halls - Public places, etc.). Students and contributors will spend time in these places. The educational benefits of this mobile school are multiple:

  • Discovering new places, their strengths, their weaknesses and how they work,
  • Working on practical case scenarios,
  • Never turning school into a routine, providing students with continuous opportunities for discovery,
  • Introduction to technical staging (stage design, sound, light, and video),
  • Anchoring this educational program within a tangible professional reality that will one day make up the everyday lives of the future events management professionals.

These sites are chosen for their events potential. Students and speakers can check the schedule on the App - specially developed for LéCOLE - daily updated. They can find on it the places for every day, with the address, a map if needed, and all the useful information. If certain sites or events require more than a Navigo pass to reach them, a transfer will be organized by LéCOLE.

The mobile school principle is essential. It provides a particularly practical approach to Event Thinking.

Our program is open to holders of a bachelor's degree.

The program is composed of know-how (technical skills) and know-how-to-be (transferable skills)

About the School

LéCOLE the event thinking school, l’école d’excellence de l’événement

A school at the service of its sector

The strength of this school lies in its structure and governance: The two main sector associations, UNIMEV and LÉVÉNEMENT will be the largest shareholders alongside the founders of l’Institut de l’Événement. There are also many events players involved in the school's resources and governance.

This representation ensures that educational content and skills will be delivered in perfect harmony with the needs expressed by the industry. The employability of graduating students will be optimized by close and constant exchanges between the teaching staff and players within the events market.

This is not just a school which provides events industry training but a school which is specifically formulated for future roles within the events industry.

They Invested in LéCOLE

Students will be hosted by:

Prioritize applications for permanent roles from outgoing students from lécole:

A’Tipic - Action Services Organisation - ADR Production - Algorythme - À Nous La Lune - Arcance Event - Arep - Arthémuse - Auditoire - Biarritz Tourisme - Chaïkana - Crealians - Double 2 - European Society Of Cardiology - Événements D’elles - Exponantes - FC2 Events - Foire Exposition De Clermont Cournon - Giglam - GL Events - Grand Nancy Congrès Et Événements - Groupe FG Design - Green Événements - Groupe Ideactif - Groupe Novelty - Groupe S’Cape - Hopscotch Groupe - Jet Stim - JMT France - La 4D - Lévénement - Lever De Rideau - Magic Garden - Manifestory - Mondial Events - Monsieur Loyal - Mothership - Orléans Val De Loire Événements - Reims Événements - Rouen Expo Événements - Sagarmatha - Social Dynamite - Sommet De L’élevage - System Event - Unimev - Viparis

To join LéCOLE is to join the event industry

Beyond creating specialists in event formats (internal conventions, seminars, expos, product launches, conferences, sporting events, cultural events, road shows, public events, etc.), LéCOLE also trains pupils to think with the mind of an events planner.

An Event Manager must master the «mechanics» of an event and must be able to "create an event" for any type of service/product/brand/industry/community across all types of format and media. They must also master the different phases of planning, coordinating and monitoring a project, across all types of format and media to put in place.

The Event Thinking is about addressing any and all marketing, communication, business or innovation problems.

The Event Thinking is based on the curiosity, daring, anticipation, empathy, sense, entrepreneurship and inventiveness of students beyond their education.

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