M.B.A. in Business Administration - Innovation Concentration

The James Madison University MBA Program’s hybrid format is designed to allow you to build relationships in person to set the foundation for rich discussion in online sessions. Our professors are passionate about the content, and design courses that are relevant and adaptive to today's ever-changing business world—all while being mindful that you are working full-time while you complete your degree.

The MBA degree with a concentration in innovation (iMBA) is designed to help you develop the skills and abilities required to excel at leading through innovation with technology and people.

About the Innovation Concentration

Innovation is the primary source of competitive advantage for many firms, especially those that operate in business environments that are becoming increasingly complex and dynamic. Our iMBA concentration is designed to address these multi-disciplinary complexities and prepare you to be a leader in your organization.

In addition to addressing the critically important issues in all functional business disciplines, this program has a particular emphasis on:

• Innovation—how to shift your perspective to create more efficient and effective ideas and processes
• Leadership and being a change-maker in your organization
• Refining your skillset in analytics and operations

Emphasizing both in-class and experiential activities, learning takes place face-to-face as well as synchronously, using the latest online technologies. The program is a hybrid of live virtual classes and in-person residencies that meet at JMU in Harrisonburg, Va. on a one-week in-person, two-weeks online rotating schedule*.

We know that success requires equal parts intellect and action. At JMU, that’s what Being the Change is all about.

When students graduating from James Madison University proudly walk across the stage to receive their diplomas, they’re more than just educated. They’re members of a fellowship of doers. They know how to make things happen. They’ve honed their ability to think critically. They’ve learned the importance of a strong work ethic and they’ve become committed to and skilled at collaborating with others. Diplomas in hand, they leave campus determined to live lives of meaning and pursue careers of purpose.

Only two hours from Washington D.C., JMU is fast becoming one of the nation’s leading lights in higher education. That’s because students enjoy unusually engaged relationships with world-class faculty who are at JMU because they want to pursue knowledge and teach talented students.

JMU students, faculty and alumni are using equal parts intellect and action to succeed in every sort of pursuit: they’re boosting innovation and discovery, leading in business, advancing culture, improving health care, reforming education, renewing civil society, competing in athletics — they’re Being the Change in every imaginable way.