Master in Management - International Strategic Marketing

Objectives

• to develop a contemporary vision of marketing and strategy, taking into account the IT revolution.
• to create adapted strategies by anticipating and understanding the complex international environment in which companies operate.

http://www.hec.ulg.ac.be/en/masters/master-in-management/marketing#digital-marketing-sales-management

Discover our Master’s degree programs:

At Master’s level, HEC Liège focuses on teaching the following transversal skills:

• Language proficiency: English and at least one other language
• Adaptability in a professional context: flexibility and capacity for continuous Learning
• Intellectual curiosity, openness to the world
• Capacity for communication, teamwork and leadership
• Personal investment, work ethic, building an individual career path
• Creativity and a spirit of entrepreneurship

A Skills Portfolio offers a wide range of trans-disciplinary courses to develop students’ soft and operational skills.

Master students must also complete a work placement and a thesis during the final year of their study program.

Activities in the OICs (mini-enterprises - junior enterprises - student associations) offer the opportunity to participate in the management of HEC-ULg and to develop professional experience.

An ambition for you:

Six Peaks of Excellence ensure the coherence of Academic Research, Teaching, and Socio-Economic Expertise:

• Asset & Risk Management
• Social Enterprises & Business Ethics
• Regional Economic Development
• Supply Chain Management & Business Analytics
• Tax Institute
• Changing Workplace & Strategic HRM

Can’t wait to learn more about us?

Don’t hesitate to

Surf on our website : www.hec.uliege.be

Send us an email : joinhec@uliege.be