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Online Master in Digital Marketing

ESEI International Business School Barcelona


Location

Spain

Study Format

On Campus

Course language

English

Study Fields

Business, Marketing and Communications, Digital Marketing

Duration

1 Year

Academic pace

Full Time

Degree

Master's Degree

Tuition Fee

Request info

Program Description

Our Online Master in Digital Marketing offers you the knowledge and practical experience necessary to become a well-rounded digital marketer, all from the comfort of your own home. Through our comprehensive program, you will learn how to leverage a wide range of tools and strategies that are vital for successful digital marketing campaigns. From mastering Search Engine Optimization (SEO) and Search Engine Marketing (SEM) to understanding the nuances of inbound marketing, social media marketing, content marketing, UX/UI, email marketing, web analytics, campaign optimization, and online advertising, you’ll gain a deep understanding of the digital marketing landscape.

One of the major advantages of our online programme is the flexibility it offers. You can learn at your own pace and fit your studies around your existing commitments. With our online platform, you’ll have access to industry-leading experts who will guide you through interactive lectures, practical assignments, and real-world case studies, providing you with valuable insights and helping you develop practical skills that you can immediately apply in the digital marketing field.

Why Study an Online Master's in Digital Marketing with ESEI?

Join one of the fastest-growing fields in marketing.

Complete your Online Master's in Digital Marketing at ESEI and transform your career! Our program is the Best Online Master's in Digital Marketing and will help you keep up with the latest skills you need to successfully navigate the digital world.

At ESEI International Business School you will gain the career-ready knowledge that employers are looking for and increase your career potential and personal brand.

The digital landscape has become an integral part of our daily lives. People are spending more time online, consuming digital content, and making purchasing decisions through digital channels. By studying digital marketing, you gain the skills to effectively reach and engage with this digital audience!

About the School

Innovation in Business Education

Learning for Real-time Business

ESEI provides international business education that meets the demands of global businesses. Since our founding in 1989, we have been driven by a passion for providing business programmes that provide relevant skills and professional training to enhance the career prospects of our students and prepare them for success in an international working environment.

International Recognition for Excellence

UK and Spanish Accreditations

ESEI is a recognized International Higher Education Institution in Spain. ESEI Bachelor programmes are official qualifications awarded by top UK universities. ESEI Master programmes are private degrees awarded directly by ESEI and the Universidad Católica de Murcia (UCAM) â one of the most prestigious university institutions in Europe, with an excellent reputation in Business education.

ESEI Barcelona Campus - Best City for International Students

Top 5 European Start-up hub

ESEI is located in Barcelona Spain, an international business and innovation hub. Events like the Mobile World Congress, which attracts over 100,000 people annually, make the city one of the best networking spots in Europe. Our potential graduates have the opportunity to network with entrepreneurs and investors and make lifelong connections with classmates, tutors and faculty.

International Faculty and Experts in Business

Learning from seasoned Professionals

ESEI international faculty research, inspire and produce knowledge relevant to our students' needs. They propose a collective approach to complex problems while developing individual talent academically and professionally. ESEI faculty are from all over the world and provide ESEI students with a truly global business perspective.

Coaching for Excellence

Our faculty are active professionally: they’re CEO’s, business owners, entrepreneurs, marketing managers or other senior-level employees of companies. ESEI is a stepping stone for our students to the careers they want and our faculty are the ones that can help them get there!

Practical Business Methodology

Project-Based Learning (PBL)

At ESEI, our highest priority is to provide our students with the best learning experience possible. Project-based learning connects students with the real world. Students are given the autonomy, flexibility and responsibility of working together on projects, which could be a case study, a written report, a video, a role-playing activity, a website etc. The role of our teachers is essentially that of a facilitator. They create the projects briefs and oversee the progress that teams are making week after week, with regular check-in points - just like in the workplace.

Student-centered Learning

Personalized Attention within Small Class Groups

ESEI students benefit from personalized mentoring and counselling from our international educational management professionals. Class sizes are small to encourage and create a culture of nurturing and enhancing the talent of the ESEI student community.

Vibrant Student Life

A Diverse Community of 150 students from more than 40 countries

ESEI offers a truly global experience with international students from diverse backgrounds. The ESEI student community is made up of young career-minded individuals are passionate about business. With a backdrop of famous architectural buildings, wonderful sandy beaches, amazing Mediterranean climate, exciting nightlife, fantastic cuisine and numerous cultural and sporting activities, Barcelona guarantees students an unforgettable experience within a reasonable budget.

Career Opportunities

ESEI connects Talent with Business

ESEI offers a unique opportunity to gain professional experience in Barcelona. ESEI students are able to carry out internships and gain international professional experience with national and international companies located in Barcelona.

7 Short Courses to Enhance Your Skills at ESEI

ESEI is offering a series of short courses (3 hours a week for 6 weeks) for anyone who’s interested. Whether you’re learning the ropes or you’re already a seasoned professional, these new courses offer a way for anyone to acquire new skills or enhance existing ones, without committing to a full programme.

Our short courses can be taken on-campus or remotely. And, they’re currently on offer!

Read on to find out what short courses are on offer this semester and sign up today .

Project Management and Lean Management This short course takes a systematic approach to the study of project management. Its aim is to equip students with the tools needed to carry out effective management as set out by the Project Management Institute (PMI). Digital Marketing Strategies and Technologies A hot topic for the 21st-century world of work, digital marketing, and its technologies are becoming widely sought-after. This short course will explore how brands can influence engagement through the use of digital platforms. It will help students navigate the wide variety of digital marketing technologies, and explain how each can be used strategically to reach a company’s long-term goals. Business Plan: Creation and Development Attention, aspiring startup founders! This short course is useful for anyone interested in starting their own venture and learning how to create a business plan. Search Engine Marketing Search Engine Marketing (SEM) focuses on the promotion of websites by increasing their visibility on search engine results pages. With an increasing number of people shopping online for products and services, SEM has never been so important. Mobile Marketing Mobile marketing is a multi-channel online marketing technique. It’s focused on reaching an audience via their smartphones, tablets or related devices. It uses websites, email, SMS, social media, and mobile applications to engage with customers. Sports Marketing Sports marketing focuses on the promotion of sports events and teams, as well as the promotion of other products and services in the sports industry. Sports Ethics and Social Responsibility Divided into two sections, this short course focuses on both ethics in sports and social responsibility in the sports industry.

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