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MA in Digital Entrepreneurship

Amberg-Weiden University Of Applied Sciences OTH


Location

Germany

Study Format

On Campus

Course language

German

Study Fields

Business, Marketing and Communications

Degree

Master of Arts (MA)

Tuition Fee

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Program Description

You have completed a bachelor's degree and would like to know how to come up with ideas for innovative projects or products? Do you want to start your own start-up or drive forward digital processes and innovations in an existing company?

The new Master's programme in Digital Entrepreneurship provides you with answers to the exciting questions about setting up start-ups, establishing new business units, and identifying and implementing innovations (also) in established companies. In addition, you will learn everything you need to know about the digital technologies of the future. Entrepreneurial thinking and acting is the focus of the course. Entrepreneurship (new founders of innovative start-ups), intrapreneurship (entrepreneurial innovators in existing companies), innovation management, and digital technologies are central topics of the course. During your studies, you will evaluate and design digital processes using your own innovation and start-up projects, learn methods of product development, expand your technological competencies in the field of digitisation and combine these with entrepreneurial skills.

The goal of the master's degree in Digital Entrepreneurship is not only to acquire specialist knowledge but also to develop your personal and management skills in a holistic way. Thus, the course offers you the chance to advance your methodological competence, foundation/innovation competence, social competence and personal development. This will enable you to work profitably in a team and will qualify you to implement innovations and start-up ideas after graduation.

As a graduate of the Master's programme, you can work as an innovation manager in established companies. You also have the opportunity to actively advance digitization in a global environment as a sought-after specialist. Or you may decide to set up a start-up. You will establish the necessary network during your studies at our university.

Upon successful completion of your studies, you will be awarded the academic degree Master of Arts (M.A.).

About the School

During the course of your studies, the university and the university town will become your home, where you will spend several years of your life. It is important that you feel comfortable in this place. After all, you should enjoy attending the courses. And you should spend your free time in an attractive environment that has a lot to offer you.

Our tip: Take a day out. Get to know OTH Amberg-Weiden. Take a look inside our lecture halls and laboratories, visit the technology campuses in Amberg, take part in a lecture. Find out more about the degree programmes that interest you with the help of student advisory service and then stroll through the city centres of Weiden or Amberg.

We would be delighted if you like our university and if we can welcome you as a new student. Because there are many things that speak in our favour.

Hands-on learning

Business needs pragmatists: For us, it is important to make our degree programmes concrete and practical. To this end, we work closely with national and international companies. In addition, you can study, do research, broaden your horizon and establish valuable connections for your future career in our Innovative Learning Places.

Future-oriented degree programmes

If you want to teach close to life, you have to have your finger on the pulse of the times. Our innovative degree programmes are geared to the tasks of the future and are internationally oriented. That's why you will acquire knowledge and skills with us that will take you further - in your career and in life.

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