Bachelor in Marketing

Why study Marketing?

Whether you are seeking careers in private or public companies, the UIU School of Business major in Marketing provides the skills to:

• Organize, lead and plan
• Conduct an analytical approach to marketing research
• Lead and communicate effectively
• Create and promote products and services

Employment of marketing managers is expected to grow 12.7% and sales managers to grow at 8.3% from 2012 – 2022 (U.S. Bureau of Labor Statistics).

About UIU

Since 1857, Upper Iowa University has been preparing students to succeed—in the classroom and in the world. That rich history, coupled with a student-centered mission, has created a springboard for UIU to become a recognized innovator in offering accredited, quality programs through flexible, multiple delivery systems, including online and self-paced study.

From our Fayette Campus to our U.S. Centers, our International Centers to our Military Centers, UIU has the people in place to help you succeed.

Through our student success stories, you’ll learn how others have benefited from a UIU education—and you’ll begin to understand the significant advantages a UIU education can bring to your life, and ultimately to the lives of your family members.