Sitz
Spanien
Studienformat
Online
Kurssprache
Spanisch
Studienbereiche
Politikwissenschaft, Kommunikation, Marketing
Dauer
1 Jahr
Studienrhythmus
Teilzeit
Niveau
Master-Abschlüsse
Studiengebühren
Infos anfordern
Sitz
Spanien
Studienformat
Online
Kurssprache
Spanisch
Studienbereiche
Politikwissenschaft, Kommunikation, Marketing
Dauer
1 Jahr
Studienrhythmus
Teilzeit
Niveau
Master-Abschlüsse
Studiengebühren
Infos anfordern
Learn the most innovative techniques to develop and implement strategic electoral marketing and communication plans
This Official Master prepares you to function in various areas of the political environment, acquiring a versatile profile that will allow you to act as spokesperson, director of media relations, chief of staff, press or protocol, and image and communication advisor.
You will learn to set objectives by analyzing political and institutional change and electoral behavior models, as well as providing the appropriate marketing solutions.
This Master provides you with the necessary knowledge to study electoral behavior and direct the marketing of a political party or candidate. It also teaches you to coordinate and plan electoral campaigns and to master essential tools such as social networks, neuromarketing or data segmentation.
Live online classes
We offer students the opportunity to attend live online classes every day. During these sessions, students will be able to interact with the teacher and solve their queries in real time, sharing knowledge and experiences. The training rhythm is adapted, as far as possible, to the needs of each group of students. Not attending a live class does not mean missing it. All sessions can be viewed delayed, as many times as you like. Thus, students who cannot follow the class live are not harmed.
Didactic resources
UNIR Virtual Campus provides a wide variety of content with which to prepare each subject. These materials are organized in a way that facilitates agile and effective learning. In this way, it is possible to access the topics that develop the contents of the program, key ideas of each topic (prepared by the teaching staff of the subject), complementary audiovisual material, activities, readings and evaluation test.
In addition, you will have access to master classes on specific topics and you will be able to participate in forums, chats and blogs in which you interact with teachers and colleagues, expanding your knowledge and solving possible doubts.
Personal tutor
At UNIR , each student has a personal tutor from day one, always available by phone or email. The role of the tutor is fundamental in the trajectory of each student since it is the greatest link with the university and its point of reference during the training process.
The tutors offer personalized attention by constantly monitoring each student.
Evaluation system
To assess the level of achievement of the objectives obtained in the Master, it is necessary to evaluate the competencies acquired during the study. The final evaluation of learning is carried out taking into account the grade obtained in the following points.
The mission of UNIR is the comprehensive training of students in the skills, competencies, and knowledge required to excel in today’s society. UNIR is committed to meeting the needs and expectations of our stakeholders: students, teaching and research faculty, administrative staff, public administrations and society in general- by providing quality education that strives for continuous improvement and excellence. We are especially sensitive to attending individuals whose circumstances prevent them from studying on campus or who prefer the more open, innovative solutions that emerging technologies can provide online .
The values of UNIR are:
In addition, UNIR, the Online University, is specifically committed to incorporating new technologies as an effective tool for learning in a university environment. There are three key aspects of our methodology that we wish to highlight. First, UNIR aspires to provide effective instruction that focuses on each student individually, adapting the pace of the students’ learning process to his/her circumstances. Second, to fulfill this aspiration, UNIR provides each student with a tutor to avoid the problems of anonymity and overcrowding so common in higher education. Third, UNIR ensures that the faculty and management personnel are fully committed to each and every student who embarks—sometimes with considerable sacrifice—on the adventure of pursuing a university degree.
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