Bachelor of Arts in Sportmedien

Prepare to join the next generation of sports media professionals by building your skills in multimedia production, writing/storytelling, social media, and sports communication.

Rider’s B.A. in Sports Media is designed to help you acquire the diverse skills and competitive edge that sports media employers seek. As a student in this program, you’ll build a solid foundation in journalism, public relations and marketing. Courses in the major will give you the opportunity to specialize in sports-related communications (written, multimedia, and social media) for a wide variety of audiences.

The sports media program allows students to learn and utilize their communication skills in an academic setting that reflects a professional environment. The program features classes in sports journalism, broadcasting/announcing, content creation, social media, and public relations. Besides coursework in these areas, students will have the opportunity to cover sports for ESPN+, 107.7 The Bronc, The Rider News, Rider University’s Divison I athletics program, and a multitude of internships in the nearby New York City and Philadelphia markets. From the first day, students set foot on campus, they can be involved with the coverage and production of sporting contests that leads them to the ultimate goal of developing a professional portfolio to market themselves with upon graduation.

From minors to majors

Through individual internship advising, our students have interned with a number of major professional sports franchises, minor league organizations, and Division 1 programs. Rider communication majors have successfully interned with ESPN, the New York Giants, New York Jets, Philadelphia Flyers, New Jersey Devils, Trenton Thunder, and the Rider Broncs. Recent graduates are working as multimedia producers with Major League Baseball and the National Hockey League. Other recent graduates are working at CBS Sports and NBC Sports.

Rider University is an ideal destination for international students seeking a transformative educational experience in a welcoming community. Located in Lawrenceville, New Jersey, just 60 minutes away from New York City and Philadelphia, Rider offers a vibrant campus life with a diverse student body from around the world.

At Rider, students can choose from over 100 undergraduate and graduate programs in a wide range of fields including business, education, the arts, sciences, and more. Our world-class faculty are dedicated to providing students with a personalized education that combines rigorous academic coursework with experiential learning opportunities such as internships, research projects, and study abroad programs.

Rider University is known for its commitment to helping students succeed both academically and personally. Our supportive community includes academic advisors, peer mentors, and career counselors who are here to assist students every step of the way. With a strong emphasis on leadership development, Rider equips students with the skills they need to become successful and ethical leaders in their chosen fields.

Beyond the classroom, Rider offers a lively campus community with over 150 student-run organizations, NCAA Division I athletics, and a robust arts and culture scene.

At Rider University, we believe that education should be more than just a degree - it should be a life-changing experience. With our strong commitment to academic excellence, personalized attention, and dynamic campus life, we invite students from around the world to join our community and discover their true potential.