BSc (Hons) User Experience Design

Our BSc (Hons) in User Experience Design is rooted in NUA’s traditional strength in graphic design, design thinking, and creative problem-solving.

The User Experience Design degree gives you the essential skills to become a successful UX designer – shaping how people engage with digital products and services.

Your learning will focus on applying user experience and digital design principles that are highly prized in today’s fast-changing design industry.

You will use industry-standard technologies and prototyping techniques to develop professional solutions for a range of contexts.

In each case, you will move from research to the creation of user journeys to the design of user experiences that work across multiple digital environments: from desktop to mobile.

Responding to one of the fasting growing sectors of the visual communications industry, this course will allow you to use design, problem-solving, research and psychology to test and create better digital products and services.

You are curious about how design can influence human behaviour – guiding people’s actions and decisions.

You are eager to learn how to test your ideas and work through versions towards the most effective creative solution to whatever problem you’re trying to solve – whether you’re designing an app, website, or physical product.

You’ll learn research and analytical skills that will help you to understand how people react in the face of different design experiences online and in the physical world.

Rooted in design skills

You will share your first year with students from our three highly-regarded graphics courses, giving you a firm grounding in idea generation, problem-solving, visual design and research methods.

About NUA

Norwich University of the Arts (NUA) has established itself in arts, design and media education for over 170 years. But while our history can be traced back to 1845, our outlook is forward-thinking.

From a city centre campus that boasts cutting-edge facilities to an approach to teaching which saw us awarded Gold under the Teaching Excellence Framework and ranked number 1 in the UK for student retention by The Times and The Sunday Times Good University Guide 2020, our reputation for excellence is well-earned.

NUA has thrived as an established University, developing a national reputation as an innovative and creative academic community, with a firm commitment to offering vocational, practice-based courses that afford students space to develop their skills and pursue their passion.

At the heart of it all, our students. Artists, designers, makers. Bringing diverse interests and unique perspectives, they share a desire to be challenged and inspired. To learn from the past and shape the future.

Our mission statement

NUA’s mission is to be the best specialist university for arts, design, architecture and media study in Europe, producing graduates of the highest quality and inspiring students and staff to achieve excellence in the creative and cultural spheres.

History of Norwich University of the Arts

Quality Assurance Agency checks how UK universities and colleges maintain the standard of their higher education provision.

The University was established as an independent higher education institution under Section 121 of the Education Reform Act 1988 and is a recognised body with taught degree awarding powers. The University is regulated by the Office for Students (OfS). Information about the University’s status can be found on the OfS Register and on the list of recognised bodies published on the UK Government (GOV.UK) website. The OfS regulatory framework will come fully into force from 1 August 2019. From 1 April 2018 until 31 July 2019 the University will be subject to the OfS Transitional Arrangements.