B.Sc. in Digital Marketing

The Bachelor of Science degree in Digital Marketing addresses 21st-century needs, blending the science of business with the art of digital communication.

Grounded in a liberal arts environment, the Digital Marketing program is an interdisciplinary mix of Business Administration, E-Commerce, Communications, Graphic Design, and Social Media designed for a rapidly-growing, worldwide field. Digital Marketing students learn how to apply marketing principles and create effective marketing strategies to promote goods and services across Internet platforms and other electronic mediums. Students will learn how to use search engine analytics and optimization to maximize client exposure over various digital media venues.

Career Possibilities:

Marketing Analyst

Intelligent Advertise

Customer Experience Manager

Marketing Specialist

Digital Content Creator

Social Media Analyst

Campaign Manager

Newberry College has a rich tradition of providing personal attention, challenging academic programs, and a close-knit community that welcomes everyone. We combine our strong liberal arts foundation with specialized professional degree programs to prepare students, such as you, for successful futures.

Newberry College prepares students in the Lutheran liberal arts tradition through our supportive academic community for lifelong intellectual and personal development, meaningful vocation, and engaged citizenship in the global society.