Bachelor in Betriebswirtschaft - Small Business Management

B.A. in Business - Small Business Management

Kendall’s new concentration in Small Business Management can help graduates prepare to start and/or expand a small business. Through their studies and internships, which may include study abroad, students graduate ready to contribute to successful enterprises worldwide.

Small Business Management Course Sampling:

Principles of Small Business Management – Provides students with an overview of the legal, financial, operational, resource management, and marketing issues associated with starting, managing, and growing a small business.

Franchise Management – Encompasses the perspective of the host company, as well as that of the individual franchise operator.

Homepreneurship – Provides students with in-depth study of the operation of significant and successful home-based businesses, as well as conceptual application to developing and testing an actual business plan.

Family-Owned Enterprises – Emphasizes the stewardship, involvement, and management transfer of family businesses from the perspective of the owner, as well as from interacting family members and other stakeholders.

Virtual Business Ventures – Entails unique logistical, legal, marketing, and technological considerations of a virtual business, whether in its entirety or as a distribution channel within a business organization.

The Global Enterprise – Serves as a primer on global business trends, as well as on importing, exporting, off-shoring, global expansion, and other international topics affecting today’s small business owner.

Entrepreneurship - Using case studies and testimonials, this advanced course analyzes business start-ups—both successes and failures—to determine the key success factors of successful business launches.

Succession Planning - This course teaches students the value and process of planning for employee progression and replacement. Students will learn the steps of career planning, from defining the requirements for a position to evaluating employees under future consideration to strategizing replacement scenarios.

Consumer Behavior - This applied psychology course considers the rational and irrational influences on buy decisions taken by consumers. The individual influences of cognition, conditioning and affect as well as the more general influences of generation, demographics and environment are explored with respect to their use in advertising, merchandising, promotions, and sales.

For more than 75 years, Kendall College has been offering engaging, specialized fields of study with a strong emphasis on immersive learning that is geared to your academic, personal, and professional success. Learn more about Kendall's rich history. Listen to what our students and alumni say about their experience at Kendall.

Whether you choose Kendall's acclaimed School of Culinary Arts , world-renowned School of Hospitality Management , innovative School of Business , or well-established School of Education , you are encouraged to explore your talents, interests, and passions-and to discover a wealth of exciting opportunities.

Kendall College Mission

Kendall College cultivates students’ passions into rewarding professions through rigorous learning experiences in the classroom, local communities, and the world.

Kendall Focus:

• Commitment to preparing professionals who contribute to the vibrancy of their communities.
• The inspiration of students’ creativity, responsible global citizenship, and environmental and social stewardship.
• Campus-wide dedication to diversity through curriculum and access.
• Supportive, student-centered environment focused on academic excellence.
• Comprehensive assessment of institutional effectiveness, student learning, and graduate success.

Located near the heart of Downtown Chicago

In 2005, Kendall College relocated from the near suburbs to our current location along the Chicago River at Goose Island. The campus is a reclaimed, 100-year-old factory building, most recently home to a Sara Lee research facility.

Affiliations

Kendall College is a subsidiary of Laureate International Universities, a global network of more than 60 accredited campus-based and online universities offering undergraduate and graduate degree programs to more than 740,000 students around the world. Our students are part of an international, academic community that spans 29 countries throughout North America, Latin America, Europe and Asia.Through this partnership, we are able to offer students unprecedented access to global education, internships and professional opportunities.