Sitz
Belgien
Studienformat
Campus
Kurssprache
Englisch
Studienbereiche
Geschäft, Marketing, Internationales Geschäft
Dauer
1 Jahr
Studienrhythmus
Vollzeit
Niveau
Master-Abschlüsse
Studiengebühren
Infos anfordern
Sitz
Belgien
Studienformat
Campus
Kurssprache
Englisch
Studienbereiche
Geschäft, Marketing, Internationales Geschäft
Dauer
1 Jahr
Studienrhythmus
Vollzeit
Niveau
Master-Abschlüsse
Studiengebühren
Infos anfordern
International Marketing Strategy (I.M.S.) is one of the three specializations tracks under the Master of Management, which is an international one-year master's program (in English) that prepares students for a career in dynamic, international business environments.
The program focuses on confronting students with challenging strategic business problems to familiarize them with all major aspects of a business. The program is tailored to bachelor and master graduates who aim to widen their scope of international management as well as to deepen their knowledge of and capabilities in Data Science (D.S.), Strategy and Innovation Management (S.I.M.), or International Marketing Strategy (I.M.S.) - three specialization tracks of the program.
The program does not only apply to (business) economics students but also to university graduates in non-economic subject areas, such as engineers, lawyers, psychologists, etc.
The Master of Management program aims to develop the following competencies:
The specialization International Marketing Strategy (I.M.S.) focuses on business and marketing strategies in an international environment. Complementary to a more general marketing perspective, this specialization digs deeper into marketing strategies, processes, and the relationships between organizations with an emphasis on the business-to-business context. This major confronts graduates with challenging strategic business problems in the marketing domain in interaction with other functions such as business strategy and innovation management. IMS also trains students in analyzing these problems by offering a broad set of analytical tools and knowledge with respect to the usefulness of these tools in different contexts, eventually generating high-level contributions to ongoing business modeling in an international context.
Hasselt is known for its hospitality, making international students feel right at home.
Hasselt University is a young, dynamic centre of expertise for teaching, research, and service provision. It regards it as its social responsibility to contribute actively to a sustainable and innovative region. It aspires to be a hub in this innovation web. Hasselt University, therefore, attaches great importance to cooperation with other centres of expertise, companies, government agencies and organizations in Limburg and beyond.
As one of the drivers of regional innovation, Hasselt University focuses specifically on:
Basic principles in the implementation of these key roles are academic and scientific freedom, social engagement, attention to ethical standards and awareness of wider implications – without ideological discrimination.
For Hasselt University, the development of the human potential of all its students and staff comes first.
6.433 students
604 doctoral students (of which 43% international students)
1.400 members of staff
2 campuses
17 Bachelor programmes
30 Master programmes (5 English taught)
6 faculties + 2 school
4 Research institutes + 3 Researh Centres
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Englisch
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