Bachelor of Business Administration (auf Englisch)

This program aims to cultivate talents who can adapt to the demands of modern global society. The qualified graduates shall understand general Chinese knowledge, Chinese economic and trade situation as well as Chinese culture. They shall master knowledge and abilities in management, economy, law and computer, etc., and are competitive in working at business companies and government departments with high innovation and application abilities.

Founded in 1956, HDU is a young institute of higher learning on the southeast coast of China. It thrives with the Chinese Information industry, and has become a multi-disciplinary research-teaching university and a provincial hub for sci-tech research and development nowadays.

In the past 6 decades, HDU has educated over 100,000 engineers and business managers, and it is alma mater to 1/3 of the leaders of top 100 Chinese IT enterprises. Jack Ma and his world renowned Alibaba Group took off here, too. No wonder, therefore, HDU is widely acclaimed as a national “Cradle of IT entrepreneurs and excellent accountants”.