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Bachelor of Science in Strategischer Kommunikation

Edinboro University


Sitz

USA (Vereinigte Staaten von Amerika)

Studienformat

Campus

Kurssprache

Englisch

Studienbereiche

Kommunikation, Geschäft, Marketing und Kommunikation, Digitales Marketing

Dauer

4 Jahre

Studienrhythmus

Vollzeit

Niveau

Bachelor of Science (BSc)

Studiengebühren

Infos anfordern

Beschreibung des Programms

Grow as a professional through the Bachelor of Science in Strategic Communication program.

The new Bachelor of Science in Strategic Communication arms you with the tools you need to drive the mission of any organization. It synthesizes the professional practice of public relations with emphasis on corporate, crisis and conflict communication.

Experienced faculty will teach you how to build mutually beneficial relationships between organizations and their public by keeping messages consistent, specific and on-target in all forms of communication.

Through campus organizations such as Applied Communicators of Edinboro (ACE) and the Public Relations Student Society of America (PRSSA), you will have opportunities to develop strategic planning and public relations skills. For more experience, you can apply for internships at local non-profit organizations and for-profit corporations, or engage in community service activities through Lambda Pi Eta, the communications honor fraternity.

Expert Faculty

Accomplished faculty instruct, guide, and inspire Edinboro students to achieve and lead. EU faculty are recognized for their commitment to student success and creating a personal and engaging academic environment.

Experiential Learning

The Edinboro experience extends well beyond the classroom. EU students prepare for careers and life through opportunities for hands-on learning, collaborative research with faculty, global travel, and internships.

Modern Facilities

Fighting Scots live, work, and play in state-of-the-art facilities on EU’s picturesque 585-acre campus. Located just 20 miles south of Erie, Pennsylvania’s fourth-largest city, Edinboro is bustling with exciting activities.

Develop the skills that employers need.

According to the U.S. Bureau of Labor Statistics, occupations in the communications field are on the rise. Jobs for a meeting, convention and event planners, fundraisers, advertising and promotions managers and social and community service managers will grow approximately 10% between now and 2024.

What can you do with this degree?

The Strategic Communication program is highly flexible. You can select from a broad range of courses that will prepare you for careers in all aspects of communications, including:

  • Advertising and sales
  • Public relations
  • Interpersonal and organizational communication
  • Media management and criticism
  • Political communication
  • Public advocacy

Alumni success in a variety of fields.

Your Strategic Communication degree will take you places. Just ask any of our graduates. They’re finding success in diverse industries including public relations, media production, pharmaceutical sales, event management, journalism, advertising, conflict mediation, non-profit management, higher education, and community organizing. Examples include:

  • Emily Morris (BA ’88, MA ‘90) - Vice president of marketing and chief brand manager, Chautauqua Institution
  • Sean Peebles (BA ‘96) - Announcer for the Cleveland Cavaliers, Quicken Loans Arena, Cleveland, OH
  • Greg Harris (BA ’07, MA ‘12) - Assistant dean of undergraduate studies, Case Western Reserve University, Cleveland, OH
  • Joelyn Bush (BA ‘08) - Marketing and communications director, United Way, Erie County

Informationen über das Institut

About Edinboro University

Edinboro University is committed to excellence in academics and in every aspect of campus life. A passion for student success, a comprehensive catalog of offerings and a supportive yet challenging academic environment define the EU experience.

Edinboro University is one of Pennsylvania’s most distinguished centers of learning and research. Acclaimed artists, medical professionals, Disney and Pixar animators and leaders in business, education, criminal justice, and many other fields have built the foundations of their success at EU. Class sizes are small and are taught by an internationally recognized faculty, 90 percent of whom hold terminal degrees in their field, offering students the personalized and high-quality education they need to succeed.

The University is distinguished by its genuine dedication to student success, promising the attention, careful advising and state-of-the-art facilities necessary to ensure students achieve their goals and exceed their own expectations.

Founded in 1857 as a private training school for teachers, EU has grown into the northwestern Pennsylvania region’s largest and most comprehensive institution of higher education. With a vibrant campus community, more than 100 areas of academic study, the area’s premier student housing complex, numerous clubs and organizations, nationally renowned services for students with physical disabilities, NCAA athletics, performing arts, a thriving Greek life scene and a 65,000-person alumni network, Edinboro University is committed to providing the highest quality, most affordable undergraduate, graduate and co-curricular education possible.

Edinboro University does not discriminate on the basis of sex, gender, or sexual orientation in its education programs or activities. Title IX of the Education Amendments of 1972, and certain other federal and state laws, prohibit discrimination on the basis of sex, gender, or sexual orientation in employment, as well as all education programs and activities operated by the University (both on and off campus), and protect all people regardless of their gender or gender identity from sex discrimination, which includes sexual harassment and sexual violence.

The Faculty

  • 312 full- and part-time instructional faculty
  • 15 to 1 student-faculty ratio

Enrollment

  • 4,834 total enrollment
  • 3,572 undergraduates
  • 1,212 first-year students
  • 1,262 graduate students

The Campus

Located in Edinboro, Pennsylvania

43 buildings on 585 acres

Five-acre lake, open fields and woods

State-of-the-art classrooms and laboratories

Degrees Offered

Associate of arts, associate of engineering technology, associate of science, bachelor of arts, bachelor of fine arts, bachelor of science, bachelor of science in education, bachelor of science in nursing, bachelor of science in art education, master of arts, master of fine arts, master of education, master of science, master of science in nursing, master of social work, doctor of nursing practice.

Programs Offered

  • 112 baccalaureate degree programs
  • 18 graduate degree programs
  • 12 associate degree programs
  • 15 certificates

Athletics

17 varsity sports, plus wheelchair basketball and eSports: men’s basketball, cross country, football, swimming, tennis, track, wrestling, and wheelchair basketball; women’s basketball, cross country, lacrosse, soccer, softball, swimming, tennis, track, indoor track and volleyball.

The Fighting Scots compete in the Pennsylvania State Athletic Conference (PSAC) and the National Collegiate Athletic Association (NCAA), Divisions I (wrestling) and II.

Charter

Edinboro University is a public, regional, comprehensive university.

Mission

The mission of Edinboro University is to develop students personally, intellectually and professionally to become contributing citizens to the Commonwealth and beyond.

Vision

By offering excellent programs and services for an ever-changing society, Edinboro University will be the first choice among students, employers, and the community.

Values

Edinboro University maintains a welcoming culture of acceptance and belonging and is committed to:

  • Fostering an appreciation for learning as a life-long process
  • Supporting a community that values integrity, responsibility, respect, and inclusiveness
  • Encouraging innovation, creativity, exploration, and reflection

Enhancing quality in all aspects of a cohesive university experience

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